Leading Marketing Through Intelligent Innovation
REGISTRATION
Client-Side Members Attend Free*
Limited in-person capacity. Early registration strongly encouraged.
Thank you for registering for the 2026 ANA AI and Technology for Marketers Conference, available remotely through our virtual platform and the ANA Events app.
To change, cancel, or reinstate your registration, please email [email protected].
REGISTRATION
Thank you for registering for the 2026 ANA AI and Technology for Marketers Conference, available remotely through our virtual platform and the ANA Events app.
To change, cancel, or reinstate your registration, please email [email protected].
AI is expanding what is possible and it is doing so faster than teams, processes, and governance can adapt. That gap is where opportunity lives for leaders who can translate new capabilities into clearer strategy, stronger customer experiences, and measurable business impact.
The next phase of marketing belongs to leaders who can pair ambition with accountability and move from experimentation to enterprise value.
The 2026 ANA AI and Technology for Marketers Conference, presented by Meta this September 23-25 just outside of Washington, D.C. in Oxon Hill, Md., convenes senior marketing and technology leaders to explore real-world case studies and practical insights from organizations deploying AI at scale. Attendees will examine how data and technology are transforming marketing, from intelligent orchestration and workflow redesign to scalable personalization and next-generation immersive experiences.
What You’ll Explore
AI Adoption with Accountability
- How enterprises govern AI-driven marketing systems
- Models for accountability across connected platforms and teams
MarTech Simplification and Performance
- Strategies to streamline complex MarTech environments
- How connected systems enable real-time personalization and engagement
Future-Focused Strategy Made Actionable
- Emerging technologies shaping marketing’s next phase
- Moving from pilots to production at enterprise scale
Talent and Organizational Readiness
- Hands-on learning across experience levels
- How roles and expectations are evolving in AI-enabled organizations
REGISTRATION
Client-Side Members Attend Free*
Limited in-person capacity. Early registration strongly encouraged.
Who You’ll Hear From
Explore standout voices shaping the future of marketing. These speakers will challenge perspectives, share actionable strategies, and spark bold ideas to help you navigate what’s next. And we’re just getting started — more industry leaders will be added soon, so check back for updates.
Confirmed Speakers
Steve Bevilacqua
Principal Consultant
Cella by Randstad Digital
Scott Brinker
Analyst & Advisor
chiefmartec
Brooke Brown
SVP, Head of Brand and Creative
U.S. Bank
Liana Cave
Head of Marketing Technology
Dell
John Costello
CEO
Costello Ventures
Michael Ditter
Head of AI and Emerging Tech
Diageo
Michael Donnelly
Executive Vice President, Technology Practice
ANA
David Edelman
Executive Advisor
Edelman Advisory Services
John Elder
Co-founder and CEO
Supergood
Hannah Elsakr
Vice President, GenAI New Business Ventures
Adobe
Christine Guilfoyle
President
AEF
Shiv Gupta
Founder and CEO
U of Digital
John Hardy
SVP, Marketing Technology Practice
ANA
David Jones
Founder and CEO
The Brandtech Group
Harry Kargman
Founder & CEO
Kargo
Jim Lecinski
Clinical Professor of Marketing
Northwestern University's Kellogg School of Management
Bob Liodice
Chief Executive Officer
ANA
Doug Martin
Senior Vice President - Chief Marketing & Brand Officer
Wawa
Blair McCracken
Executive Director, Marketing Technology Strategy
CVS Health
Jeff Minsky
VP, AI and Marketing Futures
ANA
Kris Narayanan
SVP, Digital Experience Platforms
Verizon Business Group
Chris Oswald
Executive Vice President & Head of Government Relations
ANA
Shelly Palmer
Chief Executive Officer
The Palmer Group
Lana Rainier
SVP of Accounts
Transparent Partners
Veronica Ripson
Head of Learning Experience and Operations
U of Digital
Chris Vitti
Sr. Director, Head of Marketing Technology
The Cigna Group
Alex Wyllie
Director, Technology Field Marketing
IBM
Myles Younger
Chief Growth Officer
U of Digital
The Conversations That Defined 2025
Revisit the
2025 ANA AI and Technology for Marketers Conference
Relive last year’s event, featuring sessions from leading brands including Liberty Mutual, Nationwide, IBM, Newell Brands, and more, as marketing leaders shared how they’re applying AI, MarTech, and emerging technologies to drive smarter decisions, stronger customer experiences, and real business impact. See what happened and get ready to join us in 2026
Your Venue
MGM National Harbor | 101 MGM National Ave, Oxon Hill, MD 20745
HOUSING SCAM ALERT: Should an outside organization contact you to assist with this process, please do not book any hotel rooms with them. ANA has not contracted with any outside group to assist in this process.
The 2026 ANA AI and Technology for Marketers Conference will be hosted by the MGM National Harbor.
Equal parts elegance and comfort, its 234 guest rooms and 74 suites are bold, well-appointed havens with modern aesthetic and amenities, including integrated media centers featuring 50” HD LCD TVs, high-speed Wi-Fi, Serta pillow-top mattresses, blackout shades, and elevated amenities to put you in relaxation mode.
For those registered to attend the conference, the ANA has negotiated a special room rate of $320 per night at the hotel. The cut-off date to obtain this discounted rate is Monday, September 7, after which prevailing rates apply. In order to use the ANA rate, you must be registered to attend the conference.
HOUSING SCAM ALERT: Should an outside organization contact you to assist with this process, please do not book any hotel rooms with them. ANA has not contracted with any outside group to assist in this process.
Seamless Virtual Access for Every Attendee
Not everyone will be able to travel for this event, so we're also providing a remote participation option powered by Grip, an event matchmaking service.
Open to all registrants one week before the conference and available online or through the ANA Events app, Grip can be used to:
- Watch live sessions or on-demand replays
- Submit your questions and help shape the conversations
- Meet and connect with marketing’s brightest minds
- Create new business opportunities with fellow attendees
The platform will remain open for two weeks post-conference for continued replay access. After that, all session content will be available exclusively in the members-only section of the ANA website.
Seamless Virtual Access for Every Attendee
Not everyone will be able to travel for this event, so we're also providing a remote participation option powered by Grip, an event matchmaking service.
Open to all registrants one week before the conference and available online or through the ANA Events app, Grip can be used to:
- Watch live sessions or on-demand replays
- Submit your questions and help shape the conversations
- Meet and connect with marketing’s brightest minds
- Create new business opportunities with fellow attendees
The platform will remain open for two weeks post-conference for continued replay access. After that, all session content will be available exclusively in the members-only section of the ANA website.
Seamless Virtual Access
Not everyone will be able to travel for this event, so we're also providing a remote participation option powered by Grip, an event matchmaking service.
Open to all registrants one week before the conference and available online or through the ANA Events app, Grip can be used to:
- Watch live sessions or on-demand replays
- Submit your questions and help shape the conversations
- Meet and connect with marketing’s brightest minds
- Create new business opportunities with fellow attendees
The platform will remain open for two weeks post-conference for continued replay access. After that, all session content will be available exclusively in the members-only section of the ANA website.
Seamless Virtual Access for Every Attendee
Not everyone will be able to travel for this event, so we're also providing a remote participation option powered by Grip, an event matchmaking service.
Open to all registrants one week before the conference and available online or through the ANA Events app, Grip can be used to:
- Watch live sessions or on-demand replays
- Submit your questions and help shape the conversations
- Meet and connect with marketing’s brightest minds
- Create new business opportunities with fellow attendees
The platform will remain open for two weeks post-conference for continued replay access. After that, all session content will be available exclusively in the members-only section of the ANA website.
Your Gateway to Smarter Networking
Take your conference experience to the next level with the ANA Events app, the official mobile companion for all ANA national industry conferences.
Powered by advanced AI, this app delivers the full Grip virtual event experience right at your fingertips — ensuring, whether you’re attending in person or joining remotely, that you stay informed, connected, and ready to make the most of every moment.
Download now:
Google Play (for Android devices)
App Store (for iOS devices)
Your Gateway to Smarter Networking
Take your conference experience to the next level with the ANA Events app, the official mobile companion for all ANA national industry conferences. Powered by advanced AI, this app delivers the full Grip virtual event experience right at your fingertips — ensuring, whether you’re attending in person or joining remotely, that you stay informed, connected, and ready to make the most of every moment.
Download now:
Google Play (for Android devices)
App Store (for iOS devices)
Your Gateway to Smarter Networking
Take your conference experience to the next level with the ANA Events app, the official mobile companion for all ANA national industry conferences.
Powered by advanced AI, this app delivers the full Grip virtual event experience right at your fingertips — ensuring, whether you’re attending in person or joining remotely, that you stay informed, connected, and ready to make the most of every moment.
Download now:
Google Play (for Android devices)
App Store (for iOS devices)
Your Gateway to Smarter Networking
Take your conference experience to the next level with the ANA Events app, the official mobile companion for all ANA national industry conferences.
Powered by advanced AI, this app delivers the full Grip virtual event experience right at your fingertips — ensuring, whether you’re attending in person or joining remotely, that you stay informed, connected, and ready to make the most of every moment.
Download now:
Google Play (for Android devices)
App Store (for iOS devices)
Registration Options and Pricing
Whether you're attending in person or virtually, we offer flexible registration options designed to meet your needs.
In-person attendees receive:
- Access to in-person and hybrid session content, including keynote and breakout sessions, conference meals, refreshment breaks, receptions, and exhibition hall and other networking opportunities.
- Exclusive, limited-time access to select conference replays, virtual attendee networking, and virtual exhibitor pages through the ANA Events app and the Grip platform.
- A discounted room rate at the host venue.
Virtual attendees receive:
- Access to hybrid session content, including select keynote and breakout sessions.
- Exclusive, limited-time access to select conference replays, virtual attendee networking, and virtual exhibitor pages through the ANA Events app and the Grip platform.
INDIVIDUAL REGISTRATION OPTIONS
| IN-PERSON REGISTRATION | Client-Side Tier* | Platinum Tier | Gold Tier | Silver Tier | Nonmember |
|---|---|---|---|---|---|
| Standard Pricing | $0 | $1,299 | $1,499 | $1,599 | $1,999 |
| IN-PERSON REGISTRATION |
|---|
| Standard Pricing |
| Client-Side Tier* |
| $0 |
| Platinum Tier |
| $1,299 |
| Gold Tier |
| $1,499 |
| Silver Tier |
| $1,599 |
| Nonmember |
| $1,999 |
| VIRTUAL REGISTRATION | Client-Side Tier* | Platinum Tier | Gold Tier | Silver Tier | Nonmember |
|---|---|---|---|---|---|
| Standard Pricing | $0 | $1,099 | $1,299 | $1,399 | $1,799 |
| VIRTUAL REGISTRATION |
|---|
| Standard Pricing |
| Client-Side Tier* |
| $0 |
| Platinum Tier |
| $1,099 |
| Gold Tier |
| $1,299 |
| Silver Tier |
| $1,399 |
| Nonmember |
| $1,799 |
* Complimentary tickets will incur a $250 no-show fee if cancellation is not made at least three days before the event.
The Partners Behind The Experience
This event wouldn’t be possible without the support of our sponsors — brands that believe in the power of connection, innovation, and industry leadership. These partners are here not just to be seen, but to contribute meaningfully to the experience. Learn more about our sponsorship opportunities
Presenting Sponsor
General Sponsors
Cancellation Policy and Notes
To help you plan with confidence, please review our cancellation policy, as well as important notes regarding registration changes, refunds, and virtual participation options for this event.
- A full refund for your registration will be granted if written request for cancellation is received by email 60 or more calendar days before the conference start date. A 50 percent refund will be granted if written request is received 59-45 days from the conference start date. No refund is available if cancellation is received 44 days or less before the conference start date. A $125 transfer fee will be charged for name changes, or to change the credit card on a registration. You may transfer your in-person registration to virtual at no additional cost.
- Complimentary tickets will incur a $250 no-show fee if cancellation is not made at least three days before the event.
- Unused registrations/applications have no monetary value and cannot be credited to future years or events.
- ANA will not issue refunds or credits due to failure to redeem a discount promo code during the registration process.
- Hotel room cancellations and changes must be made directly with the hotel.
- Miscellaneous:
- The conference agenda is subject to change.
- Pricing is subject to change.
- A portion of your guest room rate will be used to offset conference costs.
- ANA accepts no responsibility for the loss of, or damage to, personal property.
If you have any issues while registering, please contact [email protected].
For all press inquiries and press registration requests, please contact [email protected].