2020 ANA Masters of Marketing Week: A Virtual Experience | Events & Webinars | ANA

About  |  Agenda  |  Speakers  |  Sponsors

Thank You

Thank you to everyone who attended the 2020 ANA Masters of Marketing Conference!

Videos and Presentations

All available conference presentations and videos can be accessed through the Agenda.

Save the Date

Mark your calendars for the 2021 ANA Masters of Marketing Conference, October 5-8, 2021!

The 2020 ANA Masters of Marketing Conference in Three Minutes

Relive the best of the 2020 ANA Masters of Marketing Conference in this brief overview.

Highlighted speakers include:

  • Mathilde Delhoume, Global Brand Officer, LVMH Holding Group
  • Julia Goldin, EVP and Global Chief Marketing Officer, LEGO Systems, Inc.
  • Marc Pritchard, Chief Brand Officer, The Procter & Gamble Co.
  • Karen Walker, SVP and Chief Marketing Officer, Intel Corp.
  • And more.

About the Conference

October 21-23, 2020 | A Virtual Experience

In 2020, the marketing and advertising industry faced unique and complex challenges that required creative thinking and collective action. At the 2020 ANA Masters of Marketing Conference: A Virtual Experience, CMOs from leading brands gave in-depth explorations of the elements of the ANA Growth Agenda. These growth champions shared their inspirational strategies and approaches to help brands and businesses navigate the difficult times and drive sustained success by presenting sessions around the year's theme, "Force for Good. Force for Growth."

Relive the conversation at #ANAmasters

Hosts and Speakers


Bob Liodice



Marc Pritchard
Chief Brand Officer
The Procter & Gamble Company
ANA Board of Directors

Kofi Amoo-Gottfried
VP, Marketing

Dean Aragon
CEO Shell Brands International and Global VP Brand

Lynne Biggar
EVP, Chief Marketing and Communications Officer
Visa Inc.


Carrie Brzezinski
Vice President, Head of ESPN CreativeWorks and ESPN Multimedia Sponsorship Integration

Chelsea Campbell
Group Creative Director, Studio Resonate

Frank Cooper III
Senior Managing Director and Global Chief Marketing Officer

Norman de Greve
Chief Marketing Officer
CVS Health


Corbin De Rubertis
SVP, Innovation
Meredith Corp.

Mathilde Delhoume
Global Brand Officer
LVMH Holding Group

Allison Dew
Dell Inc.

Ben Dumas
SVP, Digital
iNvolved Media


Esi Eggleston Bracey
COO and EVP, Beauty and Personal Care, Unilever NA
Unilever United States, Inc.

Carolyn Everson
VP, Global Business Group

Pam Forbus
Pernod Ricard

Roger Gehrmann
Executive Creative Director, Studio Resonate


Julia Goldin
EVP, Global Chief Marketing Officer
LEGO Systems, Inc.

Marie Gulin-Merle
Global VP, Ads Marketing

Sarah Harms
VP, North American Agency Platform Lead

Brett House
VP, Product Marketing


Chris Jones
Casey's General Stores, Inc.

Jon Kaplan
Chief Revenue Officer

Christopher Karpenko
Executive Director, Brand Marketing
United States Postal Service

Lesya Lysyj
Boston Beer Company


Tim Mapes
SVP and Chief Marketing and Communications Officer
Delta Air Lines, Inc.

Jahid Mirza
EVP, Business Development and Capital Investment
Active International

Micah Moreau
VP, Growth Marketing

Ann Mukherjee
Chairman and CEO, North America
Pernod Ricard


Ryan Oliver
Senior Director, Twitter Next

Peter Olsen
President, Ad Sales
A+E Networks

Michelle Peluso
SVP Digital Sales and Chief Marketing Officer

Ivan Pollard
SVP, Global Chief Marketing Officer
General Mills, Inc.


Marci Raible
VP, Global Media and Marketing Services
Campbell Soup Co.

Raja Rajamannar
Chief Marketing and Communications Officer and President, Healthcare

Manos Spanos
SVP Brand Marketing, Yogurt BU
Danone North America

Michelle St. Jacques
Molson Coors


Bobby Stephens
Partner and Principal

Gayle Troberman
President and Chief Marketing Officer

Jeremy Tucker
Planet Fitness

Deborah Wahl
Global CMO
General Motors


Karen Walker
SVP and Chief Marketing Officer
Intel Corp.

Jeffrey Weinstock
VP and Creative Director
Disney CreativeWorks

William White

Michael Wiese
SVP, Branded Content, National Geographic Partners and Head of Nat Geo CreativeWorks
Disney CreativeWorks


All available conference videos and presentations can be accessed through the Agenda.

Related Resources

Discovering Brand Purpose

A playbook for uncovering the “why” of your business

Forward-thinking global marketers share how to define purpose, how to ensure that purpose is authentic, the challenges to overcome in defining purpose, and the benefits of being a purposeful brand, among other important topic areas. This insight-rich playbook provides valuable advice to help you maximize your understanding of “doing good business” and its significance to driving growth.

Marketing, Innovation, and Technology Survey Findings

Discover where ANA members are in their innovation journey and what they need to move forward. This report showcases the survey’s findings and highlights the diverse offerings of the Marketing Futures program.

CMO Interview Compendium

The impact of a global pandemic and recession, combined with racial injustice around the world, underscores the need for chief marketers to work together in the face of transformative change on a global scale. That’s why the ANA, in partnership with Cannes Lions and WARC, established the Global CMO Leadership Coalition. The compendium consists of one-on-one interviews with leading CMOs.


Join author and consultant Joe Jaffe as he interviews CMOs and other Masters of Marketing Conference speakers on his daily streaming video show, CoronaTV. Plus, be sure to watch the CoronaTV After Show for extra conversation and discussion!

Conference Sponsors


About  |  Agenda  |  Speakers  |  Sponsors

“Highly informative and inspirational. Getting to hear first hand from big brands that we see everyday, understanding their challenges, strategies and wins really help us plan for the following year as we build our strategies.”

– 2019 Attendee