Conference Agenda

All sessions listed below are in Eastern Time (ET).
Please note the conference agenda, including speakers, is subject to change.

TIME EVENT DETAILS LOCATION
Monday, October 19, 2026
11:00am
- 6:00pm 		REGISTRATION OPEN

Gatlin 1 Reg. (IN-PERSON ONLY)
12:00pm
- 4:00pm 		GLOBAL GROWTH COUNCIL

(INVITE ONLY)
Tuesday, October 20, 2026
7:00am
- 8:00pm 		REGISTRATION OPEN

Gatlin 1 Reg. (IN-PERSON ONLY)
12:00pm
- 4:30pm 		WELCOME REFRESHMENTS

Gatlin Foyer (IN-PERSON ONLY)
1:00pm
- 5:00pm 		TOURNAMENTS (Requires special registration - lunch provided)

GOLF TOURNAMENT

Join us for a round of golf! Tee off amidst stunning scenery and friendly competition. Whether you're a seasoned golfer or a novice, our tournament offers a chance to network and experience the thrill of the game!

**If you plan on renting clubs on property, please email or call Anthony Miller [email protected] Phone: 407-996-0845 between 10/1/26 and 10/17/26 to secure and pre-pay for your clubs.**

(Lunch available for players on the course at 12:00 p.m.)

 Golf Course Clubhouse (IN-PERSON ONLY)

PICKLEBALL TOURNAMENT

Get ready for intense matches, strategic plays and contagious excitement. From seasoned pros to eager newcomers, there's a division for everyone. With multiple courts in action, the energy is electric as players compete for victory! This will sell-out quickly so register early.

(Lunch available for players on the court at 12:00 p.m.)

 Tennis Courts (IN-PERSON ONLY)
3:00pm
- 3:50pm 		CONFERENCE KICKOFF SESSIONS (CHOICE OF 5 – SEATING IS LIMITED)

Seating for these sessions is first come first served. 
4:00pm
- 4:50pm 		REPEAT OF KICKOFF SESSIONS (CHOICE OF 5 – SEATING IS LIMITED)

Seating for these sessions is first come first served.
5:30pm
- 6:30pm 		ANA MEMBER MEETING AND RECEPTION (for Client-Side Marketer Members Only)

Butler Ballroom (IN-PERSON ONLY)
6:30pm
- 7:30pm 		OPENING RECEPTION

Gatlin Terrace (IN-PERSON ONLY)
7:30pm
- 9:00pm 		DINNER

Sebastian Ballroom (IN-PERSON ONLY)
Wednesday, October 21, 2026
5:45am
- 8:00pm 		REGISTRATION OPEN

Gatlin 1 Reg. (IN-PERSON ONLY)
6:00am
- 6:45am 		MORNING FITNESS CLASS: sign up through the ANA Events App

*Participation limited to 30 spots* Event App will open in October

 Butler Ballroom (IN-PERSON ONLY)
7:00am
- 8:00am 		BREAKFAST

Sebastian Ballroom (IN-PERSON ONLY)
8:00am
- 8:35am

OPENING REMARKS

Bob Liodice
CEO ANA
Gatlin BCD (HYBRID)
8:35am
- 9:27am

OPENING KEYNOTE SESSION

Session details to be announced.

Marc S. Pritchard
Chief Brand Officer The Procter & Gamble Company
Gatlin BCD (HYBRID)
9:27am
- 10:15am

SESSION #2

Session details to be announced.

Manolo Arroya
Executive Vice President, Chief Marketing and Customer Commercial Officer The Coca-Cola Company
Gatlin BCD (HYBRID)
10:15am
- 10:45am 		NETWORKING COFFEE BREAK

Gatlin Foyer (IN-PERSON ONLY)
10:45am
- 11:25am

SESSION #3

Session details to be announced.

Leslie Berland
Executive Vice President and Chief Marketing Officer Verizon
Gatlin BCD (HYBRID)
11:25am
- 12:00pm

SESSION #4

Session details to be announced

 Gatlin BCD (HYBRID)
12:00pm
- 12:40pm

SESSION #5

Session details to be announced

Marcel Marcondes
Global Chief Marketing Officer AB InBev
Gatlin BCD (HYBRID)
12:40pm
- 2:00pm 		LUNCH

Sebastian Ballroom (IN-PERSON ONLY)
2:00pm
- 2:40pm

SESSION #6

Session details to be announced

Arianna Orpello
Chief Marketing Officer GEICO
Gatlin BCD (HYBRID)
2:40pm
- 3:20pm

SESSION #7

Session details to be announced

Julie Potash Slavin
Creator Music Connection Therapy
Gatlin BCD (HYBRID)
3:20pm
- 4:00pm 		NETWORKING COFFEE BREAK

Gatlin Foyer (IN-PERSON ONLY)
3:20pm
- 5:00pm 		POWER NETWORKING WITH THE ANA EVENTS APP

Join us for a dedicated networking session designed to help you make the most of the ANA Events App. This session is all about purposeful connection—using AI-powered matchmaking, the app will suggest attendees who align with your interests, goals, and expertise. You'll have the opportunity to schedule and participate in 1:1 meetings and build high-value relationships with fellow marketing leaders. Come ready to engage, expand your network, and make meaningful connections that last well beyond the conference. Be sure your profile is complete in advance to get the best match recommendations. The event App will open in October.

 Butler Ballroom (IN-PERSON ONLY)
4:00pm
- 5:00pm 		BREAK-OUT SESSIONS (seating is limited - first come, first served)

6:30pm
- 7:30pm 		RECEPTION

7:30pm
- 9:00pm 		DINNER

Sebastian Ballroom (IN-PERSON ONLY)
Thursday, October 22, 2026
5:45am
- 7:30am 		REGISTRATION OPEN

Gatlin 1 Reg. (IN-PERSON ONLY)
6:00am
- 6:45am 		MORNING FITNESS CLASS: sign up through the ANA Events App

*Participation limited to 30 spots* Event App will open in October

 Butler Ballroom (IN-PERSON ONLY)
7:30am
- 8:30am 		BREAKFAST

Sebastian Ballroom (IN-PERSON ONLY)
8:30am
- 8:40am

OPENING REMARKS

Bob Liodice
CEO ANA
Gatlin BCD (HYBRID)
8:40am
- 12:30pm

MORNING SESSIONS

Confirmed Speakers:
Greg James
CEO, North America
Havas Media Network

Marcus Fischer
Chief Brand Officer
Harley-Davidson Motor Company

Julia Goldin
Chief Product & Marketing Officer
The LEGO Group

Greg Revelle
Chief Marketing Officer
Rivian

Marcelo Kertesz
Chief Marketing Officer
MANSCAPED

 Gatlin BCD (HYBRID)
12:30pm
- 2:00pm 		LUNCH

Sebastian Ballroom (IN-PERSON ONLY)
2:00pm
- 3:15pm

AFTERNOON SESSIONS

Gatlin BCD (HYBRID)
3:15pm
- 3:45pm 		NETWORKING COFFEE BREAK

Gatlin Foyer (IN-PERSON ONLY)
3:15pm
- 5:30pm 		POWER NETWORKING WITH THE ANA EVENTS APP

Join us for a dedicated networking session designed to help you make the most of the ANA Events App. This session is all about purposeful connection—using AI-powered matchmaking, the app will suggest attendees who align with your interests, goals, and expertise. You'll have the opportunity to schedule and participate in 1:1 meetings, and build high-value relationships with fellow marketing leaders. Come ready to engage, expand your network, and make meaningful connections that last well beyond the conference. Be sure your profile is complete in advance to get the best match recommendations.

 Butler Ballroom (IN-PERSON ONLY)
3:45pm
- 5:35pm 		ANA AMPLIFY LABS

6:30pm
- 7:30pm 		NETWORKING RECEPTION

7:30pm
- 9:30pm 		DINNER

Sebastian Ballroom (IN-PERSON ONLY)
Friday, October 23, 2026
5:45am
- 11:00am 		REGISTRATION OPEN

Gatlin 1 Reg. (IN-PERSON ONLY)
6:00am
- 6:45am 		MORNING FITNESS CLASS: sign up through the ANA Events App

*Participation limited to 30 spots* Event App will open in October

 Butler Ballroom (IN-PERSON ONLY)
7:30am
- 8:40am 		BREAKFAST

Sebastian Ballroom (IN-PERSON ONLY)
8:40am
- 8:45am

OPENING REMARKS

Bob Liodice
CEO ANA
Gatlin BCD (HYBRID)
8:50am
- 9:25am

SESSION

Gatlin BCD (HYBRID)
9:25am
- 10:05am

SESSION

Gatlin BCD (HYBRID)
10:05am
- 10:20am

2026 CLASS OF RISING MARKETING STARS

Gatlin BCD (HYBRID)
10:20am
- 10:57am

SESSION

Gatlin BCD (HYBRID)
10:57am
- 11:34am

SESSION

Gatlin BCD (HYBRID)
11:34am
- 12:10pm

SESSION

Gatlin BCD (HYBRID)
12:10pm
- 12:15pm

CONFERENCE CONCLUDES

Gatlin BCD (HYBRID)