Excelling Under Pressure in Sales & Client Management (Half Day) | School of Marketing | ANA

Excelling Under Pressure in Sales & Client Management (Half Day)

(Half Day Workshop)

Workshop Description
In a world where we lose one out of every four customers each year and only close one out of every four sales opportunities, the ability to drive sales through deepening relationships is a must-have for any B2B enterprise.

In this session, you will learn the keys to excelling under pressure in sales and client management, and be better equipped to:

  1. Close deals: Sales professionals need to be able to think on their feet and perform well under pressure to close deals successfully. Clients may have objections, questions, or concerns that need to be addressed in real-time. The salesperson who understands themselves and their clients can handle these situations calmly and confidently is more likely to close the deal.
  2. Build trust: Clients want to work with people they can trust. Being able to handle high-pressure situations with professionalism and integrity can help build trust with clients, which is essential for maintaining long-term relationships and generating repeat business.
  3. Manage expectations: Clients often have high expectations for the products or services they purchase. Sales professionals need to be able to manage these expectations effectively, especially when the client is feeling pressure to meet tight deadlines or budgets.

Overall, excelling under pressure in sales and client management can lead to increased sales, improved client relationships, and a positive reputation in the industry. Sales professionals who can handle high-pressure situations effectively are more likely to succeed in a competitive marketplace.

Led by a Certified Speaking Professional, skilled presenter, and popular ANA workshop leader, this workshop is packed with exercises that will expand prospecting, sales management, and closing capability.

Who is this workshop for?
This workshop is ideal for B2B team-members who want to increase sales and strengthen client relationships.

Workshop Benefits
The benefits of attending this workshop falls under the following key driver of growth: improving sales capabilities.

This workshop helps attendees improve an organization’s sales effectiveness and advances attendee’s careers by teaching them:

  1. Tools: Get equipped with the keys to managing our own behavior under pressure.
  2. Skills: Understand their Style with the Styles Indicator assessment as it relates to managing your client relationships.
  3. Empathy: Gain a deeper appreciation for the needs of prospects and clients.


Download the full agenda here


  • Stan Phelps

    Stan Phelps, CSP® is the founder of StanPhelpsSpeaks.com, a consultancy that works with organizations to win the hearts of their customers and employees. He is also a TEDx Speaker, the author of 18 books, and a former Forbes contributor. His work today is focused on the value of customer experience as a competitive differentiator and the importance of employee engagement in building a strong corporate culture.