Committees | Events & Webinars | Sustainability Committee Meeting February 2024 | ANA

Sustainability Committee Meeting February 2024

This event is over.

Join the Sustainability Committee and Brand Finance to discuss sustainable growth strategies informed by the Sustainability Perception Index.

Business leaders are told by campaigners, consultants and sustainability teams that committing to sustainability is both the right thing to do and a business imperative.

However, without articulating the case in financial terms it can be hard to make a definitive case for action. Based on research from 150,000+ respondents across the globe, covering 5000+ brands, the Brand Finance Sustainability Perceptions Index quantifies the value of sustainability perceptions for the first time.

Coming just 2 days after the launch of the 2024 study, this session will reveal the leading (and trailing brands) and will illustrate that even for individual businesses, there can be billions of dollars of financial value to be gained from enhanced action and associated communication.