Chart a Curriculum for Modern Marketing

The 2026 ANA/AEF Future of Marketing Leadership Conference, February 11 in New Haven, Conn., was a collaboration between the ANA Educational Foundation, the ANA Global CMO Growth Council, and Yale Center for Customer Insights at the Yale School of Management. The event was curated around the ANA Global Growth Agenda — organized around eight integrated Practice Areas, each representing a core lever of marketing excellence.

This one-day conference brought together industry and academia to chart a ‘curricula for modern marketing’ — offering inspiration, practical education, and the opportunity to explore the talent competencies essential to future success.

Who Attendees Heard From

Explore standout voices shaping the future of marketing. These speakers challenged perspectives, shared actionable strategies, and sparked bold ideas to help navigate what’s next.

Conference Speakers

Jon Bellante
Jon Bellante

Chief Marketing Officer

Purpose Built Brands

Jen Berliner
Jen Berliner

Head of Brand and Innovation

Patagonia Provisions

Molly Bruttomesso
Molly Bruttomesso

Vice President, Client Services

Kargo

Bricklin Dwyer
Bricklin Dwyer

Center for Economic Intelligence

JPMorganChase

Katherine Freeley
Katherine Freeley

Head of Media Center of Excellence

Boehringer Ingelheim Pharmaceuticals

Katie Hamilton
Katie Hamilton

Head of Americas Industry Relations

Google

Jerusha Harvey
Jerusha Harvey

SVP/Global Lead, Talent & Marketing Organization Practice

ANA

Sheila Holman
Sheila Holman

Vice President, Marketing

United States Postal Service

Emily Ketchen
Emily Ketchen

SVP and CMO, Intelligent Devices Group and International Markets

Lenovo

Jennie Liu
Jennie Liu

Executive Director

Yale Center for Customer Insights

Joseph Prota
Joseph Prota

Director, Brand Marketing

IBM

Raja Rajamannar
Raja Rajamannar

Senior Fellow, Former Chief Marketing & Communications Officer

Mastercard

Ramon Soto
Ramon Soto

SVP and CMO

Northwell Health

The Partners Behind the Talent

This event wouldn’t be possible without the support of our Talent Partners — organizations that believe in the power of education, innovation, and industry leadership. These partners are here not just to be recognized, but to help shape campus curricula, connect with students and professors, and contribute to the development of the next generation of marketers. Learn more about our partnership opportunities 

Disney
DoubleVerify
Google
IBM
JPMorganChase
Kargo
United States Postal Service