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Marketing News Quiz for June 2026
Marketing News Quiz June 26, 2026In this month's marketing news quiz: a media spending survey from Gartner, a new brand campaign from Indeed, a federal privacy proposal regarding consumer data, and more.
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New Polaroid Ad Campaign Pictures the Joys of Analog
Marketing News June 22, 2026Polaroid launches "The Best of Summer Is Analog," a campaign tied to its new Go Generation 3 camera that challenges digital overreliance through bold outdoor ads. The effort — spanning Coney Island to London — may signal a growing brand opportunity in marketing analog experiences to screen-fatigued consumers.
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Bonus Episode: How Brands Are Activating Around the World Cup, with StackAdapt's Greg Joseph
On Scope June 4, 2026The 2026 FIFA World Cup may be the most complex omnichannel activation opportunity in a generation. Greg Joseph of StackAdapt joins the On Scope podcast to explore how programmatic precision and connected storytelling could help brands move beyond broadcast and meet consumers across every leg of the journey.
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Can the U.S. 250th Anniversary Be More Than a Moment in Time for Brands?
Trends and Technology June 1, 2026Ancestry, Colgate-Palmolive, and The Hartford are using the U.S. semiquincentennial not as a one-time stunt but as a springboard for long-term brand strategy. How brands tie heritage to future relevance may determine which ones earn lasting consumer loyalty.
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Marketing News Quiz for March 20, 2026
Marketing News Quiz March 20, 2026In this week's marketing news quiz: A new campaign from Burger King, the NBA switches gears for its Official Global Soft Drink Partner, Madison & Wall's ad revenue predictions for 2026, and more.
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The Evolution of DOOH: From USB Sticks to Real-time Targeting
Leading Edge March 16, 2026In the not-so-distant past, an honest summary of digital out-of-home (DOOH) advertising would have been that it stretched the definition of “digital.” The processes behind making an ad appear on a digital billboard or screen were decidedly manual – someone physically plugged a USB stick into that screen, uploaded a file, and hoped everything worked as planned.
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Marketing News Quiz for February 20, 2026
Marketing News Quiz February 20, 2026In this week's marketing news quiz: A new study from the ANA on the state of measurement, StreetEasy celebrates its 20th anniversary, a collaboration between Tony the Tiger and a famous rapper, and more.
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StreetEasy Celebrates 20th Anniversary with New Brand Campaign
Marketing News February 18, 2026StreetEasy on Tuesday announced the launch of its brand campaign, "Be a Forever New Yorker,” to celebrate the real estate company’s 20th anniversary. The campaign, which will roll out across several media channels and throughout the MTA, encourages New Yorkers to live in the city permanently through buying real estate.
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State Farm Rolls Out Teaser for Super Bowl LX Spot
Marketing News February 2, 2026State Farm on Monday rolled out a teaser for a new ad campaign that premieres during Super Bowl LX. The campaign, "Stop Livin' on a Prayer," turns Bon Jovi's iconic tune "Livin' on a Prayer" into a humorous play that encourages viewers not to settle for coverage that makes them feel "halfway there."
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Shopper Marketing Signage Best Practices Checklist
Tools January 1, 2026Use our checklist to ensure you are leveraging best practices for your digital and/or traditional signs.
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Collect Leads with City Tours
Tools January 1, 2026A guide to help you plan a campaign for city tours and collect leads from those tours.
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Corona’s Beach Upgrades Empower First-Time Visitors with Disabilities
Multicultural and Inclusive Marketing Awards November 21, 2025Corona launched Accessing Paradise to make Canadian beaches more inclusive for people with mobility impairments, combining accessibility upgrades with community engagement and environmental responsibility to expand access to nature.
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Coca-Cola Reimagines Holiday Giving Through Filipino Traditions
Multicultural and Inclusive Marketing Awards November 18, 2025Coca-Cola celebrated Filipino-Canadian holiday traditions by spotlighting Sari-Sari stores and Balikbayan boxes, creating emotional impact through community storytelling, cultural relevance, and a showstopping out-of-home activation.
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United Airlines’ Playbook for Speed, Storytelling, and Brand Safety
Event Recaps November 12, 2025United Airlines shared how it reinvented its marketing playbook to deliver cultural relevance, speed, and authenticity while operating within the constraints of a highly regulated industry.
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Highlighting Diverse Voices through Real World Connections
Conference Session Videos November 10, 2025In this video, OUTFRONT discussed the importance of harnessing the power of public space to spotlight culture, celebrate inclusivity, and move people — through sports, music, and heartfelt partnerships that uplift diverse voices.
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Headspace’s Strategic Partnerships: Expanding Access to Mental Health Support
Event Recaps November 6, 2025Headspace SVP Connie Chan Wang shared how the brand is redefining mental health care through inclusive partnerships, product evolution, and a philosophy rooted in meeting people where they are.
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How United Airlines Has Built a Successful Brand Marketing Function
Conference Session Videos November 2, 2025Next year, United Airlines will turn 100. In this session, learn how the airline has transformed its advertising and social media efforts, with a focus on humanity, relevance, speed, and doing the small things right.
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How Brands Drive Culture IRL
Event Recaps October 16, 2025OUTFRONT discussed the importance of harnessing the power of public space to spotlight culture, celebrate inclusivity, and move people — through sports, music, and heartfelt partnerships that uplift diverse voices.
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Canva’s Enterprise Campaign Delivers Results with Strategic Out-of-Home Placements
In-House Excellence Awards October 7, 2025Canva’s out-of-home campaign reached enterprise decision-makers with targeted messaging, boosting awareness and helping exceed pipeline goals.
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Study: DOOH Is Boosting Returns for Advertisers
Marketing News September 16, 2025A whopping 95 percent of consumers have a positive or neutral view of in-store ads and just 4 percent find them detracting, according to a recent survey focusing on retail media and digital out-of-home.
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