Building Teams That Drive Growth | School of Marketing | ANA

Building Teams That Drive Growth

Functional silos and diverse personalities can lead to team frustration, personality clashes, and conflicts that sideline productivity. With the best of intentions, many marketers struggle with how to collaborate, whether working in an office or remotely. Even the most technically skilled individuals must work collaboratively with their colleagues to meet their business objectives.

This course will help you understand different working styles, and how to be empathetic and communicate effectively with your teammates. You will learn how to overcome barriers to collaboration and best practices for conflict resolution. This course provides pragmatic, actionable tools to help your team work together more effectively whether you are remote, in the office, or hybrid office/remote.

Learning Experience

This is a multi-media format course and is fully interactive. It provides real-world practitioner-led learning. Active course participation is required and includes knowledge checks, activities, assessments, and resources/tools.

Who is this Course For?

  • Anyone who works on a team, across internal teams, or with external partners (agencies, consultants, vendors)
  • Those who want to learn how to work collaboratively with colleagues, resolve conflicts, and optimize team performance
  • Junior, mid-, and senior-level professionals

Learning Objectives

  1. Learn how to communicate with different personality styles
  2. Understand the importance of empathy and communication
  3. Learn how to build effective teams through collaboration
  4. Discover a new process to resolve conflicts within your teams

Find out what you will learn from instructor Dina Shapiro in the video below.

Estimated Length of Completion

Approximately 70 minutes. This timing reflects the basic run time, but seat time varies by user and could be significantly longer.

Download the full benefits here

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Nonmember
Registration Client-Side Tier $0 Platinum Tier $0 Gold Tier $49 Silver Tier $79 Nonmember $99



Dina Shapiro

Dina Shapiro is the founder of Yorkville Consulting, a firm that provides clients with marketing capabilities training and helps them be world-class marketers by developing insightful brand strategies. Dina has worked inside Fortune 125 companies such as Citi and Alcoa, and top global agencies such as BBDO and JWT, at a 50/50 split throughout her career. She has experience across a wide range of industries, including financial services, corporate, retail, consumer packaged good, sports, travel & tourism, business-to-business, and industrials. She looks at a client’s business with curiosity and fresh perspective, to bring clients out of their everyday and open them up to new and relevant insights and connections. 

Dina is a member of the ANA Faculty, and she has received top industry awards such as two Gold Effies, Cannes Lion, and an Honorary Webby. She has judged the Effies twice. Dina holds an M.B.A. from Boston University and a B.A. in Economics from George Washington University.