Optimizing Agency Relations
This event is over.
- Introductions/Review of Special Needs
- Objectives and Motivations
- 20 Rules for Success and Group Exercise
- Creative Briefs and Group Exercise
- Creative Work and Group Exercise
- Evaluations
- Service and Relationship "Contract"
- Agency Economics/Compensation
- Agency Audits
- Scopes of Work
- Managing Multiple Agencies
- Agency Critique and Review
