Measurement and Attribution (Two Day Workshop)

This event is over.

Seats are limited and confirmation of attendance will be required in advance of the session.           Please note that this workshop lasts two days.

To be added to the waitlist for this session, please send an email to [email protected] with your name, email and phone number. 

 

Download the full benefits here


Day 1

  • Introduction to Measurement and Attribution (90 min)
  • Break (15 min)
  • Cross Device Tracking Approaches (90 min)
  • Lunch (60 min)
  • Who and What of Measurement and Attribution (90 min)
  • Break (15 min)
  • Attribution Tools (90 min)

Day 2

  • Thinking as the Customer (90 min)
  • Break (15 min)
  • The Challenges of Social Media (90 min)
  • Lunch (60 min)
  • Measurement Techniques (90 min)
  • Break (15 min)
  • Organizational Readiness (180 min)

Instructors