B2B Committee, Midwest Chapter

Description & Purpose
Members

Description & Purpose

B2B Committees focus on the unique challenges facing B2B marketers, including product marketing, demand generation, lead generation, marketing communications strategy, employer marketing, the marketing/sales relationship, measurement, ROI and more. Each committee provides a forum for education, networking and discussion that helps elevate individuals in their respective roles and organizations. B2B committees enhance B2B marketing throughout the marketing industry as a whole.

The B2B Committee, Midwest Chapter brings together client-side marketers and marketing solutions providers and leverages their crucial marketing partnership to address challenges in the B2B marketing industry.

All meetings are free for ANA client-side and MSP Platinum and Gold members to attend in-person or via webinar. To join the B2B Committee, Midwest Chapter, please contact Sonia David at sdavid@ana.net.

National Committee Chair
Linda Brunner, Vice President, Marketing, Siemens Corporation

Mid-West Chair
Chris Vitrano, Chief Marketing Officer, Nelson Schmidt

Opportunities For Involvement
If you would like to submit a B2B case study for Committee presentation consideration, please contact Sonia David.

ANA staff managing B2B Committees are Bill Zengel and Sonia David.

Join The B2B Committee

Participation in B2B Committees is a benefit of ANA membership. There are no costs to join or attend meetings.

To learn more about what the ANA has to offer B2B marketers, click here. Get the latest on our on-demand content by B2B discipline, monthly webinars, one-day conferences and more.

name	title	company
Rachel Abide	Marketing Associate	TXU Energy Retail Company LLC
Aida Ahmed	Lead, Digital/Social Marketing Specialist	Deloitte
Matt Alcuri	VP	Mastercard
Catherine Alexander	Vice President of Institutional Marketing	Charles Schwab & Company, Inc.
Jeanine Aliberti		Aligned Energy
Eric Andrews	Vice President, Demand Operations, Cloud Infrastructure Group	Oracle NetSuite
Levi Aray	Heavy Duty On Road Segment Manager	BP PLC
Erik Arfalk	CMO	Fluence Corporation
Marcia Assor	Product Marketing Manager	IBM Corporation
Abhishek Atree	Deputy General Manager, Strategic Marketing	HCL America Inc.
Tracy Avery	Director of Strategic Marketing	Travelers Insurance
VJ Bala	CMO, U.S. Health	Mercer LLC
Tyler Baram	Market Development Leader, New York Financial Services	KPMG LLP
Rachel Barkan	Senior Manager, Corporate Sponsorships	TD AMERITRADE Holding Corp.
Amy Walker Barrs	Director, Brand Strategy	Teradata Corporation
Kathy Battacharia	VP, Tri-State Marketing and Communications	Cushman & Wakefield
Christina Bauer	Director, Branding and Advertising	Siemens Corporation
Caryn Bausch	Product Marketing Manager	Paychex Inc.
Natali BenEzra	EMC Marketing Manager	PwC
David Berlin	Director, Digital Offer & Business Development	BP / Castrol
Vidur Bhandari	Principal	A.T. Kearney, Inc.
Hilary Blitzen	Senior Manager, Business Governance and Controls	E*Trade Financial Corp.
Nicola Blue	Director	American Express Travel Related Services Company, Inc.
Samantha Bock		Aligned Energy
Laura Bohorquez	Marketing Manager	WW
Caitie Bossart	Marketing Specialist	One Medical Group
Holly Bounds	Digital Marketing Manager	General Electric Energy
Leila Bouzourene		Henry Schein, Inc.
Sara Braun	Director, Marketing and Customer Experience, Trade Architectural Coatings	PPG Industries, Inc.
Patti Bridge		Laughlin Constable, Inc.
Richard Brindisi	Sr Product Marketing Manager	Paychex Inc.
Michael Brooks	Senior Vice President, Chief Marketing Officer	Ferguson Enterprises
Marc Brownstein	President & CEO	The Brownstein Group, Inc.
Scott Brueggeman	Chief Marketing Officer	CyrusOne Inc.
Kelly Caffrey	Director, Institutional Acquisition Marketing	TD AMERITRADE Holding Corp.
Sarah Cain	Market Research Director, Business	JPMorgan Chase & Co.
Athena Campos	Head of Global Construction Brand Marketing	Case Construction
Amy Caplan	VP Ad Sales Marketing	Univision Communications Inc.
Drew Carl	Director of Corporate Marketing	Superior Essex
Lou Casale	Head of Communications	Hiscox
Apurva Chamaria	Head - Global Brand & Digital Marketing	HCL America Inc.
Lai Chan	VP	Citibank, N.A.
Susan Chan	Digital Marketing Manager	Deloitte
Alice Cherry	VP, Brand	S&P Global
Ami Chitwood	Sr. Brand Manager & Eminence - Social Media Team	Deloitte
Taryn Chmielowicz	VP Marketing	DRB Systems
Robin Choudhury	Director, Brand Management and Client Learning	DTCC
Adam Christensen	Global Head, Brand, Marketing and Communications	Ingram Micro, Inc.
Denise Christmas-Gibson	Vice President, Commercial Marketing	PODS Enterprises LLC
Jennifer Ciotti	Marketing Associate	SEI
Keisha Clarke	Vice President, Finance and Operations	Combs Enterprises
Scot Havrilla	Senior Vice President, Group Management Director	FCB Chicago
Alicia Lifrak, CFRE	Executive Vice President	Gabriel Group
Ivette Martinez	Client Journey Manager	Invesco
Chris McGuire	Director, Client Growth and Engagement	McGuffin Creative Group
Rhett Nadolny	Client Journey Manager	Invesco, Ltd.
Brooke Ness	Director, Inbound Marketing and Client Loyalty	Entercom
Clifford Owen	Global Marketing Leader	Cargill Inc.
Michelle Patterson	Associate Director, Client Experience	S&P Global
Katie Polk	Director, Marketing and Customer Experience	PPG Industries, Inc.
Chloe Riley	Manager, Global Digital Marketing	Akamai Technologies, Inc.
Dale Tesmond	Storybuilding Founder	Hyperquake

Name

Rachel Abide

Title
Marketing Associate

COMPANY
TXU Energy Retail Company LLC
Name

Aida Ahmed

Title
Lead, Digital/Social Marketing Specialist

COMPANY
Deloitte
Name

Matt Alcuri

Title
VP

COMPANY
Mastercard
Name

Catherine Alexander

Title
Vice President of Institutional Marketing

COMPANY
Charles Schwab & Company, Inc.
Name

Jeanine Aliberti

Title

COMPANY
Aligned Energy
Name

Eric Andrews

Title
Vice President, Demand Operations, Cloud Infrastructure Group

COMPANY
Oracle NetSuite
Name

Levi Aray

Title
Heavy Duty On Road Segment Manager

COMPANY
BP PLC
Name

Erik Arfalk

Title
CMO

COMPANY
Fluence Corporation
Name

Marcia Assor

Title
Product Marketing Manager

COMPANY
IBM Corporation
Name

Abhishek Atree

Title
Deputy General Manager, Strategic Marketing

COMPANY
HCL America Inc.
Name

Tracy Avery

Title
Director of Strategic Marketing

COMPANY
Travelers Insurance
Name

VJ Bala

Title
CMO, U.S. Health

COMPANY
Mercer LLC
Name

Tyler Baram

Title
Market Development Leader, New York Financial Services

COMPANY
KPMG LLP
Name

Rachel Barkan

Title
Senior Manager, Corporate Sponsorships

COMPANY
TD AMERITRADE Holding Corp.
Name

Amy Walker Barrs

Title
Director, Brand Strategy

COMPANY
Teradata Corporation
Name

Kathy Battacharia

Title
VP, Tri-State Marketing and Communications

COMPANY
Cushman & Wakefield
Name

Christina Bauer

Title
Director, Branding and Advertising

COMPANY
Siemens Corporation
Name

Caryn Bausch

Title
Product Marketing Manager

COMPANY
Paychex Inc.
Name

Natali BenEzra

Title
EMC Marketing Manager

COMPANY
PwC
Name

David Berlin

Title
Director, Digital Offer & Business Development

COMPANY
BP / Castrol
Name

Vidur Bhandari

Title
Principal

COMPANY
A.T. Kearney, Inc.
Name

Hilary Blitzen

Title
Senior Manager, Business Governance and Controls

COMPANY
E*Trade Financial Corp.
Name

Nicola Blue

Title
Director

COMPANY
American Express Travel Related Services Company, Inc.
Name

Samantha Bock

Title

COMPANY
Aligned Energy
Name

Laura Bohorquez

Title
Marketing Manager

COMPANY
WW
Name

Caitie Bossart

Title
Marketing Specialist

COMPANY
One Medical Group
Name

Holly Bounds

Title
Digital Marketing Manager

COMPANY
General Electric Energy
Name

Leila Bouzourene

Title

COMPANY
Henry Schein, Inc.
Name

Sara Braun

Title
Director, Marketing and Customer Experience, Trade Architectural Coatings

COMPANY
PPG Industries, Inc.
Name

Patti Bridge

Title

COMPANY
Laughlin Constable, Inc.
Name

Richard Brindisi

Title
Sr Product Marketing Manager

COMPANY
Paychex Inc.
Name

Michael Brooks

Title
Senior Vice President, Chief Marketing Officer

COMPANY
Ferguson Enterprises
Name

Marc Brownstein

Title
President & CEO

COMPANY
The Brownstein Group, Inc.
Name

Scott Brueggeman

Title
Chief Marketing Officer

COMPANY
CyrusOne Inc.
Name

Kelly Caffrey

Title
Director, Institutional Acquisition Marketing

COMPANY
TD AMERITRADE Holding Corp.
Name

Sarah Cain

Title
Market Research Director, Business

COMPANY
JPMorgan Chase & Co.
Name

Athena Campos

Title
Head of Global Construction Brand Marketing

COMPANY
Case Construction
Name

Amy Caplan

Title
VP Ad Sales Marketing

COMPANY
Univision Communications Inc.
Name

Drew Carl

Title
Director of Corporate Marketing

COMPANY
Superior Essex
Name

Lou Casale

Title
Head of Communications

COMPANY
Hiscox
Name

Apurva Chamaria

Title
Head - Global Brand & Digital Marketing

COMPANY
HCL America Inc.
Name

Lai Chan

Title
VP

COMPANY
Citibank, N.A.
Name

Susan Chan

Title
Digital Marketing Manager

COMPANY
Deloitte
Name

Alice Cherry

Title
VP, Brand

COMPANY
S&P Global
Name

Ami Chitwood

Title
Sr. Brand Manager & Eminence - Social Media Team

COMPANY
Deloitte
Name

Taryn Chmielowicz

Title
VP Marketing

COMPANY
DRB Systems
Name

Robin Choudhury

Title
Director, Brand Management and Client Learning

COMPANY
DTCC
Name

Adam Christensen

Title
Global Head, Brand, Marketing and Communications

COMPANY
Ingram Micro, Inc.
Name

Denise Christmas-Gibson

Title
Vice President, Commercial Marketing

COMPANY
PODS Enterprises LLC
Name

Jennifer Ciotti

Title
Marketing Associate

COMPANY
SEI
Name

Keisha Clarke

Title
Vice President, Finance and Operations

COMPANY
Combs Enterprises
Name

Scot Havrilla

Title
Senior Vice President, Group Management Director

COMPANY
FCB Chicago
Name

Alicia Lifrak, CFRE

Title
Executive Vice President

COMPANY
Gabriel Group
Name

Ivette Martinez

Title
Client Journey Manager

COMPANY
Invesco
Name

Chris McGuire

Title
Director, Client Growth and Engagement

COMPANY
McGuffin Creative Group
Name

Rhett Nadolny

Title
Client Journey Manager

COMPANY
Invesco, Ltd.
Name

Brooke Ness

Title
Director, Inbound Marketing and Client Loyalty

COMPANY
Entercom
Name

Clifford Owen

Title
Global Marketing Leader

COMPANY
Cargill Inc.
Name

Michelle Patterson

Title
Associate Director, Client Experience

COMPANY
S&P Global
Name

Katie Polk

Title
Director, Marketing and Customer Experience

COMPANY
PPG Industries, Inc.
Name

Chloe Riley

Title
Manager, Global Digital Marketing

COMPANY
Akamai Technologies, Inc.
Name

Dale Tesmond

Title
Storybuilding Founder

COMPANY
Hyperquake

ANA Committee Member Testimonials

"The committee meetings provide an excellent resource to discuss industry topics with my counterparts at other companies. I have taken many things away from the committee meetings via the presenters and following discussions with other attendees: ideas on how to further evolve my digital tech stack, discussion around industry trends which I can share with my executive leaders and insight into how other brands have solved some of the same industry hurdles that I was facing. Leading a small internal media team, I have found the meetings to be a valuable resource for which I can tap into."
Shaun Healy, Senior Brand Manager, Media & IMC Partnerships, U.S. Cellular Corporation

B2B Committee, Midwest Chapter

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