B2B Committee, West Coast Chapter
Description & Purpose
B2B Committees focus on the unique challenges facing B2B marketers, including product marketing, demand generation, lead generation, marketing communications strategy, employer marketing, the marketing/sales relationship, measurement, ROI and more. Each committee provides a forum for education, networking and discussion that helps elevate individuals in their respective roles and organizations. B2B committees enhance B2B marketing throughout the marketing industry as a whole.
The West Coast B2B Committee is open to marketers who are responsible for a wide-range of initiatives unique to the B2B space like account-based marketing, sales and marketing alignment, content marketing, digital transformation, lead generation, and more.
All meetings are free for ANA client-side members to attend in-person or via webinar. To join the West Coast Committee, please contact Sonia David at sdavid@ana.net.
National Committee Chair
Linda Brunner, Vice President, Marketing, Siemens Corporation
West Region Chair
Kellie Krug, EVP Head of Global Wholesale/Enterprise Marketing, Wells Fargo
Opportunities For Involvement
If you would like to submit a B2B case study for Committee presentation consideration, please contact Sonia David.
ANA staff managing the B2B Committee are Bill Zengel and Sonia David.
Participation in B2B Committees is a benefit of ANA membership. There are no costs to join or attend meetings.
To learn more about what the ANA has to offer B2B marketers, click here. Get the latest on our on-demand content by B2B discipline, monthly webinars, one-day conferences and more.
name | title | company |
---|---|---|
Kellie Krug (Chairperson) | ||
Amanda Baiada | Director of Marketing | Bumble Bee Foods, Inc. |
Adam Christensen | Vice President, Global Head of Marketing, Brand and Communications | Ingram Micro, Inc. |
Shaakira Gladden | Member Relations Coordinator | ANA |
Stacy Hower | Marketing Director | National Instruments |
Katie Imming | Marketing Manager | Franklin Templeton Investments |
Denee Jones | VP, SME Strategy Manager | Bank of the West |
Jason Lakeman | Senior Manager, Demand Generation | Bill.com |
Stephnee Leathers | Senior Director, Creative Services | Robert Half International |
Harbinder Maan | Senior Manager, Trade Stewardship | Almond Board of California |
Monya Mandich | Global Vice President, Marketing | Expedia, Inc. |
David Morgan | Coordinator | ANA |
Kristina Nielsen | VP, Digital Marketing | Bank of the West |
Tracie Padilla | Global Strategic Sourcing Manager | Intel Corporation |
Tejal Patel | Commodity Manager | Intel Corporation |
Holly Phillips | Usability and Research Manager | Keysight Technologies, Inc. |
Trish Pino | VP, Strategic Marketing | First American Education Finance |
Andy Ramirez | Sr. Director of Digital Marketing | Smartsheet |
Vanessa Rodriguez | Digital & Social Media Specialist | Keysight Technologies, Inc. |
Susan Vanin | Director, Global Marketing Operations | Juniper Networks |
Lionel White | Senior Strategic Planning | Hewlett Packard Enterprise |
-
Name
Kellie Krug (Chairperson)Title
COMPANY
-
Name
Amanda BaiadaTitle
Director of MarketingCOMPANY
Bumble Bee Foods, Inc. -
Name
Adam ChristensenTitle
Vice President, Global Head of Marketing, Brand and CommunicationsCOMPANY
Ingram Micro, Inc. -
Name
Shaakira GladdenTitle
Member Relations CoordinatorCOMPANY
ANA -
Name
Stacy HowerTitle
Marketing DirectorCOMPANY
National Instruments -
Name
Katie ImmingTitle
Marketing ManagerCOMPANY
Franklin Templeton Investments -
Name
Denee JonesTitle
VP, SME Strategy ManagerCOMPANY
Bank of the West -
Name
Jason LakemanTitle
Senior Manager, Demand GenerationCOMPANY
Bill.com -
Name
Stephnee LeathersTitle
Senior Director, Creative ServicesCOMPANY
Robert Half International -
Name
Harbinder MaanTitle
Senior Manager, Trade StewardshipCOMPANY
Almond Board of California -
Name
Monya MandichTitle
Global Vice President, MarketingCOMPANY
Expedia, Inc. -
Name
David MorganTitle
CoordinatorCOMPANY
ANA -
Name
Kristina NielsenTitle
VP, Digital MarketingCOMPANY
Bank of the West -
Name
Tracie PadillaTitle
Global Strategic Sourcing ManagerCOMPANY
Intel Corporation -
Name
Tejal PatelTitle
Commodity ManagerCOMPANY
Intel Corporation -
Name
Holly PhillipsTitle
Usability and Research ManagerCOMPANY
Keysight Technologies, Inc. -
Name
Trish PinoTitle
VP, Strategic MarketingCOMPANY
First American Education Finance -
Name
Andy RamirezTitle
Sr. Director of Digital MarketingCOMPANY
Smartsheet -
Name
Vanessa RodriguezTitle
Digital & Social Media SpecialistCOMPANY
Keysight Technologies, Inc. -
Name
Susan VaninTitle
Director, Global Marketing OperationsCOMPANY
Juniper Networks -
Name
Lionel WhiteTitle
Senior Strategic PlanningCOMPANY
Hewlett Packard Enterprise