Influencer Marketing Committee, Midwest Chapter


Committee Purpose
According to an April 2017 ANA study with PQ Media, total brand spending on influencer marketing was $81 billion in 2016 and is projected to reach $101 billion by 2020. Today’s consumers, particularly millennials, make decisions based on what friends, role models, and trusted sources recommend.  

The Influencer Marketing Committee provides a forum for ANA members to share case studies, new tools and technologies, address trending topics/regulations/challenges, and to network with the goal of elevating each member’s expertise and therefore their organization’s performance.

Committee Locations
Starting in Spring 2019, ANA will offer Influencer Marketing Committee meetings in the Midwest, primarily the Chicago market, while serving the Dallas market with quarterly meetings as well.  All meetings are free for ANA client-side and MSP Gold members to attend in-person or via webinar.  To join the Dallas or Midwest Committee, please contact Leah Marshall.

Opportunities For Involvement
If you would like to submit a brand case study for Committee presentation consideration, please contact Leah Marshall.    

 


 

Join A Committee

Participation in Brand Activation related Committees is a benefit of ANA membership and Gold Marketing Service Provider Membership. There are no costs to join or attend meetings.

Stay informed with ANA Brand Activation SmartBrief.  Check out summaries of what matters to you, written by expert editors in the key content pillars of brand activation: influencer, commerce, relationship, content, promotion, and experiential marketing. Sign up now!

name title company
David Anzini Assistant Brand Manager KitchenAid
Laura Colar Associate Director, PR and Influencer Strategy Schafer / Condon / Carter
Casey DePalma Director, Digital Engagement & Public Relations Unilever United States, Inc.
Ashley Dudzik Senior Brand Manager Morningstar, Inc.
Kelly Leahy-Billing Assistant Brand Manager Iovate Health Sciences International Inc.
Jim Napolitano Senior Vice President and Managing Director Organic, Inc.
Jeff Portugal VP of Global Partnerships Endeavor Global Marketing
Mollie Toland MarCom Manager- C&I Knauf Insulation
  • Name

    David Anzini

    Title

    Assistant Brand Manager

    COMPANY

    KitchenAid
  • Name

    Laura Colar

    Title

    Associate Director, PR and Influencer Strategy

    COMPANY

    Schafer / Condon / Carter
  • Name

    Casey DePalma

    Title

    Director, Digital Engagement & Public Relations

    COMPANY

    Unilever United States, Inc.
  • Name

    Ashley Dudzik

    Title

    Senior Brand Manager

    COMPANY

    Morningstar, Inc.
  • Name

    Kelly Leahy-Billing

    Title

    Assistant Brand Manager

    COMPANY

    Iovate Health Sciences International Inc.
  • Name

    Jim Napolitano

    Title

    Senior Vice President and Managing Director

    COMPANY

    Organic, Inc.
  • Name

    Jeff Portugal

    Title

    VP of Global Partnerships

    COMPANY

    Endeavor Global Marketing
  • Name

    Mollie Toland

    Title

    MarCom Manager- C&I

    COMPANY

    Knauf Insulation