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 External Resources  |  2021 Reflections

5 Years On:

Presented by the ANA and ID Comms

In 2016, the ANA issued two landmark reports:

• An Independent Study of Media Transparency in the U.S. Advertising Industry, from K2 Intelligence on behalf of the ANA
• Media Transparency: Prescriptions, Principles, and Processes for Advertisers, from Ebiquity/Firm Decisions and the ANA

Five years later, industry leaders reflect on this important work. There are seven videos in this series, presented by the ANA and ID Comms:

• Bob Liodice, CEO, ANA
• Lou Paskalis, former SVP Media, Bank of America
• Marla Skiko, U.S. and Global Head of Media, Ford Motor Company
• Amy Armstrong, Global CEO, Initiative Media
• Keri Bruce, Partner, Reed Smith
• Bill Duggan, Group EVP, ANA
• Composite Video with Bob Liodice, Lou Paskalis, Marla Skiko, Amy Armstrong, and Keri Bruce