Class Agendas
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Presentation Writing to Convey, Compel, and Convince - Virtual
Class AgendasThis interactive workshop teaches a structured method to engage and persuade any audience, whether remote or in-person.
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Presentation Writing to Convey, Compel, and Convince - Virtual
Class AgendasThis interactive workshop teaches a structured method to engage and persuade any audience, whether remote or in-person.
view -
Presentation Writing to Convey, Compel, and Convince - Virtual
Class AgendasThis interactive workshop teaches a structured method to engage and persuade any audience, whether remote or in-person.
view -
Procurement Beyond Savings
Class AgendasThe goal of this course is to provide participants with the fundamentals required to explore the efficiencies of agency management in order to create cost savings, higher return on investment and better value from their advertising expenditures. Participants taking this course have a variety of job responsibilities including: financial managers working with advertising/marketing; procurement/sourcing specialists; and members within general marketing and advertising management; all of them in the end are responsible for managing the procurement process as a strategic part of business operations.
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Product Innovation for CPG Brand Marketers - Virtual
Class AgendasThis workshop introduces brand marketers to essential innovation processes, from crafting briefs to prototyping and testing. Participants will learn human-centered design, collaboration techniques, and tools for commercialization, equipping them to lead successful product innovation projects that drive growth and efficiency.
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