Drive Growth Through Procurement and Financial Leadership
Save the Date
For the 2027 ANA Advertising Financial Management Conference
May 2–5, 2027 | Scottsdale, Ariz.
The ANA Advertising Financial Management Conference is the only event of its kind connecting client-side marketing procurement and financial professionals with advertising agency chief financial and revenue officers, as well as other key stakeholders. For years, these industry professionals have attended this conference, resulting in the loyal following seen today.
Held May 3-6 in Orlando, Fla., the 2026 ANA Advertising Financial Management Conference continued to place a focus on driving value through financial management, sustainability, supplier diversity, and more. Attendees enjoyed nuanced discussions on the state of the industry, critical economic outlooks, and thought leadership discussions from client-side and agency-side thought leaders — delivering actionable insights to take back to their organizations.
Save the Date
For the 2027 ANA Advertising Financial Management Conference
May 2–5, 2027 | Scottsdale, Ariz.
Who Attendees Heard From
Explore standout voices shaping the future of marketing. These speakers challenged perspectives, shared actionable strategies, and sparked bold ideas to help navigate what’s next.
Conference Speakers
Mark Brousseau
President
Brousseau and Associates
Tom Browning
President
JLB + Partners
Keri Bruce
Partner, Entertainment & Media Industry Group
Reed Smith
Craig Buchholz
CEO, U.S.
Burson
Warren Byrum
Senior Vice President, Strategic Sourcing & Procurement
Truist
Santiago Cajas
Senior Finance Manager FP&A and Transformation
NBCUniversal
Charlie Calise
Chairman
Imaginuity
Luis Clark
Go-To Market Manager
monday.com
Annette Coulombe
Director, Marketing Budget & Operations
McDonald’s
Eric Damassa
Global Partner & CMO
Anomaly
Joanne Davis
President
Joanne Davis Consulting
Alfred DuPuy
Director, Valuation & Strategy
Brand Finance
Bill Duggan
Group EVP
ANA
Francisco Escobar
Founder and President
JFE International Consultants
Michael Fanuele
Chief Brand Officer
Shake Shack
Michael Farmer
Chairman & CEO, Author
Farmer & Company
Julia Fedor
Head of Operations, Director, Brand Marketing
United Airlines
Katie Fischer
Category Manager, Media Procurement
AbbVie
Fiona Foy
Chief Operating Officer, Americas
Media Marketing Compliance
Diane Gibbons
Director, Marketing Procurement, US Oncology
Menarini Stemline
Andrew Graff
CEO
Allen & Gerritsen
Drew Kane
Chief Product Officers
Mediaocean
Diane Holland
Deputy CFO
WPP
Mark Hudson
Marketing Procurement Manager, Global Media and Agency
Walgreen
Rachel Huff
President and Founder
Victoire & Co
Marcus Jeter
Category Lead, Marketing Services Sourcing
Meta
Matthew Kasindorf
Senior Vice President, Business Intelligence and Insight Group
4A’s
Heather Kaster
Global Director Marketing Services Sourcing
Suntory Global Spirits
David Kaul
Managing Director - Data, Measurement & Analytics
Sara Kayser
Senior Sourcing Manager, Global Marketing
ServiceNow
Peter Kenigsberg
Senior Director, Brand & Media
ANA
Kerry Kielb
Director, Agency Strategy and Operations
AT&T
Kevin Kosanovich
Director of Content Production, Marketing
Fanatics Collectibles
Barry Kull
Senior Director, Enterprise Marketing and Market Access
Astra Zeneca
Pete Lempert
CEO
TRG
Bob Liodice
Chief Executive Officer
ANA
Patrick McLean
Chief Marketing Officer
Love's Travel Shops
Creg Mixon
Senior Contract Manager Global Procurement
United Airlines
Laurence Newell
Managing Director
Brand Finance Americas
Corey O'Brien
Head of Solutions
OLIVER
Ralph Pardo
Chief Executive Officer
Omnicom Media North America
Jay Pattisall
Vice President, Principal Analyst
Forrester
Hasan Ramusevic
Founder & CEO
HARMONIUM
Sonya Ravindranath Waddell
Vice President, Economist
Federal Reserve Bank of Richmond
Aaron Riippa
Global Sourcing Director, Digital, Technology, and Marketing
General Mills
Nicole Rizzo
SVP Business Intelligence and Insight
4As
Josh Rosenberg
Co-Founder & CEO
Day One Agency
Kim Sample
President
PR Council
Avigail Schlosser
Senior Vice President, Chief Financial Officer
Yes& Agency
Lauren Shukla
Global Category Lead of Agency Production and Channel Delivery
Astellas Pharma
Sam Slaughter
Founder
Lighthouse Creative
Morgan Smith
Director, Marketing Sourcing
McDonald’s
Justin Thomas-Copeland
Chief Executive Officer
4As
Bill Tucker
CEO
Aquila LLC
Steven Wales
Chief Revenue Officer
Decideware
Donna Wiederkehr,
CEO
Wiederkehr Balloon Academy
Gregory Wright
Senior Vice President, Brand & Media
ANA
Frances Yu
Deloitte Unlimited Reality GM Business Lead
Deloitte
The Partners Behind The Experience
This event wouldn’t be possible without the support of our sponsors — brands that believe in the power of connection, innovation, and industry leadership. These partners are here not just to be seen, but to contribute meaningfully to the experience. Learn more about our sponsorship opportunities
Presenting Sponsor
General Sponsors
