2023 ANA Data, Analytics, & Measurement Conference, Presented by Google | Events & Webinars | ANA

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Thank You

Thank you to our speakers, hosts, sponsors, and everyone who attended the 2023 ANA Data, Analytics & Measurement Conference!

Videos and Presentations

All available conference presentations and videos can be viewed and accessed through the Agenda.

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For the 2023 ANA Masters of Marketing Conference, October 24 – 27 in Orlando!

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Stay informed on the latest news and trends in B2B, B2C, social impact, and the wider marketing industry with ANA magazine.

About the Conference

August 21 – 23, 2023 | Chicago, Ill. and Virtual

The 2023 ANA Data, Analytics & Measurement Conference, presented by Google, showcased the power of measurement and the value of a data-driven marketing strategy. The conference went beyond the numbers to inform and inspire attendees to harness all the data at their fingertips and bring the numbers to life.

The three-day event offered coverage of critically important topic areas, including the most recent updates in privacy regulations, new and emerging platforms, the evolving TV landscape, audience insights, the latest advances in measuring outcomes and impact, and much more.

 

Relive the conversation at #ANAMeasurement

The 2023 Data, Analytics & Measurement Conference in Two Minutes

Relive the best of this year's conference in this brief overview.

Highlighted speakers include:

  • Jamie Moldafsky, Chief Marketing and Communications Officer, Nielsen
  • Kyle Shank, Director of Media Technology, Analytics, and Operations, The Hershey Company
  • Kirti Singh, Chief Analytics, Insights and Media Officer, Procter & Gamble
  • Yushuang Zhou, Sr. Director, Analytics, Data Science and Syndicated Data, The Clorox Company

Hosts and Speakers

Dorothy Ann Advincula

Global Head of Audience, Insights & Measurement

Uber Advertising

Jackson Bazley

EVP, Data, Analytics & Measurement

ANA

Josh Blacksmith

Senior Director, Global Consumer Relationships and Engagement

Kimberly-Clark

Andrew Cohen

VP, Global Sponsorship Strategy

Visa

Jeff Daniel

U.S. Media Partnership & Investment Leader

Kimberly-Clark Corporation

Julia Fedor

Director of Operations, Global Advertising and Social Media

United Airlines

Brad Feinberg

Vice President of Media & Consumer Engagement AMCOM

Molson Coors Beverage Company

Marc Guldimann

CEO & Co-founder

Adelaide

Carolyn Han

Senior Manager of Digital Media & Audience Strategy

Nestlé USA

Andy Hasselwander

Chief Analytics Officer

MarketBridge

David Kohl

CEO

TRUSTX

Joe Kotz

VP Solutions Specialist

VideoAmp

Paul Loukes

Senior Director of Data-Driven Marketing

The Kellogg Company

Jackie Martin

US Measurement Manager Entertainment & Technology

TikTok

Marta Martinez

Managing Director of Data, Analytics, and Measurement

Google

Ericka Podesta McCoy

Chief Marketing Officer

Resonate

Jamie Moldafsky

Chief Marketing & Communications Officer

Nielsen

Steve Murtos

SVP of Brand Partnerships

iSpot

Brendan O'Brien

Director, Portfolio Expansion, Commercial Insights Solutions

84.51°

Ron Pinelli, Jr.

SVP, Digital Research and Standards

Media Rating Council

Noah Porter

Associate Director, Performance Media

Kenvue

Brittany Powell

Sr. Manager, Privacy & Compliance

The Coca-Cola Company

Danan Ren

Senior Vice President of Client Insights

Comscore

Jamie Rutter

Manager, Employee Social Media Advocacy

United Airlines

Carlos Santiago

Co-Founder Alliance for Inclusive and Multicultural Marketing (AIMM)

President and Chief Strategist, SSG

Latha Sarathy

Chief Research Officer

ANA

Kyle Shank

Director of Media Technology, Analytics, and Operations

The Hershey Company

Kirti Singh

Chief Analytics, Insights & Media Officer

Procter & Gamble

Cary Tilds

Chief Strategy and Advocacy Officer

Frameplay

Bill Tucker

Group Executive Vice President

ANA

Christine Turner

Managing Director, Data Platforms, Measurement & Analytics

Google

Danielle Zazula

Sr. Director of Client Success

VideoAmp

Meredith Zhang

Measurement Partner, Global Agency

TikTok

Yushuang Zhou

Sr. Director, Analytics, Data Science & Syndicated Data

The Clorox Company


“The various ways that marketing technologies are influencing what marketers and media companies can do only enhances and significantly grows the media measurement challenges that we have.â€

- Bob Liodice, ANA CEO

Conference Sponsors

Presenting Sponsor
General Sponsors

About  |  Speakers  |  Agenda  |  Sponsors