ANA B2 Awards | ANA

Effective is just the beginning.

Put Your Best Work In the Industry's Most Powerful Spotlight!

The 2024 ANA B2 Awards showcases the best peer reviewed B2B most innovative, impactful, and groundbreaking campaigns of 2023. Winning campaigns that enter the 2024 B2 Awards get the recognition they deserve and are honored for excellence in Business-to-Business marketing.

This preeminent awards program is open to ANA member and non-member, both internal and external agencies, corporate marketing teams, media firms, and marketing solutions providers. Winners will be revealed at the B2 Awards Gala on June 13 at the 2024 ANA Masters of B2B Marketing Conference in Naples, Fla.

We are now OPEN for entries. Final deadline is March 8, 2024.

START YOUR ENTRY NOW

Decoding B2 Excellence: Judges' Insights on What Makes a Campaign B2 Award Worthy

Discover what some of the nearly 300 B2 Award judges will be specifically looking for in the 2024 submissions and, in their words, what will set apart award-worthy campaigns from the rest. Gain a comprehensive understanding of the specific elements and strategic considerations they highlight, to achieve the highest recognition in the competitive B2B marketing landscape.

“When you are looking for ideas to inspire you, look no further than the B2 winners. See what worked for them and then dig deep to find that nugget you can build a concept on that will resonate and deliver results for your client.â€

 

- J. Archie Lyons IV, Creative Director and Sr. Market Professional at Caterpillar Inc. and B2 Awards winner

 

 

 

 

ANA B2 Awards Winners Circle

Your winning work is celebrated, honored, and shared with ANA members throughout the year, starting with the B2 Awards Gala at the 2023 Masters of B2B Marketing Conference.

From there, winning case studies will be shared through ANA.net and select winners will be invited to offer their insight and expertise at exclusive ANA events.

VIEW 2023 WINNERS

 

Featured Top Award Categories

Members’ Choice: Best in Show

Meant to celebrate work of the highest level, the Members' Choice: Best in Show Award represents the winner of all the winners. A fraction of a point can separate competitors — and there's no second place in this category.

Top-scoring entries from across the general B2 Awards categories are submitted to the Top Awards Jury of ANA client-side marketer members who review, study, discuss, and debate the campaigns for consideration of this top honor, which acknowledges exceptional insight and creativity, and extraordinary business growth and results.

The B2B Institute (B2BI) Icon Award

This specialty award presented by the B2B Institute recognizes entrepreneurial, story-centered work focused on long-term value creation and brand building.

 

Industry Sector Spotlight Award: Banking and Financial Services

This specialty award puts the spotlight on B2B companies in a specific industry sector. Previously, this award featured companies in the Technology and Manufacturing sectors; this year, we are focusing on Business and Professional Services.

With some awards, you ask:

Are you good enough to win?

 

Get inspired by these and more award-winning campaigns available in our content library.

 

 

With the B2 Awards, you must ask:

Are you good enough to enter?

 

Show us your work!