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About the Conference

December 8-10, 2021 | In-Person and Virtual

Join us as we reimagine measurement! The ANA Measurement and Accountability Conference showcases high-profile speakers and industry game-changers who will discuss the future of measurement.

For marketers, measurement is the key to gaining insights into their business, carrying out successful ad campaigns, making business decisions, and driving growth opportunities. However, new market developments and a highly fragmented media landscape have challenged traditional measurement approaches and created significant knowledge gaps for marketers.

Today's ecosystem is no longer sufficient and industry leaders must develop new, transparent, and privacy-centric measurement approaches. Across the board, measurement disciplines like research, consumer insights, analytics, and data science are evolving to give marketers a 360-degree view of their business and consumers.

 

Join the conversation at #ANAmeasurement

Learn

Tap into rich insights, best practices, case studies, and the latest trends from leaders in marketing and advertising.


Network

Connect with peers from businesses large and small to expand your personal network and sphere of influence.


Grow

Advance your marketing knowledge and that of your team to drive sustained growth for your brand and business.


Register Now   Buy a Corporate Package

IMPORTANT: Please complete your registration 24 hours before the event starts.
Processing of new registrations may take up to three hours and cause delays in joining the conference.

Already Registered

Our records indicate you are already registered for this event. To change, cancel, or reinstate your registration, please email registration@ana.net.

Join here on the day of the event

Your In-Person Venue

JW Marriott Turnberry Resort

19999 W Country Club Dr., Aventura, FL 33180

For those attending in-person, we plan on offering special extra experiences, including in-person only content with industry experts and networking.

The ANA has negotiated a special room rate of $254 per night. In order to use the ANA rate, you must be registered to attend the conference. To make your room reservation, please click here. The cut-off date to obtain the ANA rate is Tuesday, November 16, 2021, after which prevailing rates apply.

Please review our safety protocols for more information on how we've committed to making the in-person experience safe and valuable for all attendees.

Your Virtual Event Platform

Welcome to Grip

We know that not everyone will be able to travel for this event, so we are also providing a remote participation option powered by Grip, an AI-powered event matchmaking service that uses natural language processing, advanced algorithms, and deep neural networks to learn about your professional goals and interests.

Grip takes the work out of networking through intelligent matchmaking — making it more fun and giving you a higher return on time as you network with other attendees and exhibitors, arrange meetings, and identify potential business contacts. Utilize Grip to:

  • Make connections with significant people you would not have met otherwise
  • Expand your professional network
  • Create business opportunities with other event-goers
Download the ANA Events App

The ANA Events app is the official app for all ANA national industry conferences, giving you mobile access to the full conference agenda, in-app networking with attendees, event-only social networking, and more.

 

Download now on:

                              

Google Play (for Android devices)  |  App Store (for iOS devices)

 

About  |  Agenda  |  Safety  |  Pricing  |  Register