| |
 

Online Research Quality

May 13, 2008

William Cook, the Advertising Research Foundation's SVP of Research and Standards, discusses the ARF's Online Research Quality Council, which was established in response to the explosion of online survey research and seeks to address quality issues, standards, processes, and metrics.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):
Password: