| |

Campbell Soup: Using Nostalgia to Engage Customers

October 1, 2006

This case study shows how Campbell Soup used nostalgia mixed with innovation to engage customers in an impacting way.

Members Only Content

This content is available to ANA Members only. Please login below or create an account.

You may already be a member. Find out if your company is already an ANA member.

User Name (email):