The Internet of Things

March 16, 2018

Executive Summary

The Internet of Things, with its rapidly multiplying ecosystem of connected devices, home, vehicles, and wearables is enabling new forms of mobile, digital, and online engagement and increasingly rich and powerful connections with consumers. This ever-changing landscape impacts the ways marketers can reach consumers, and raises novel practical and legal issues amid an ever-changing slate of laws, regulations, and industry self-regulatory principles and guidelines. We'll explore the latest legal and industry developments in key areas like consumer privacy, data ownership, and security, and how consumers are engaging — and being engaged — through IoT and its related channels like voice-enabled assistants.

Nathan J. Hole
Deputy Chair, Advanced Media and Technology
Loeb & Loeb LLP

Katie Sullivan
Legal Counsel
Whirlpool Corporation

CLE Materials

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