Developing a Culture of Innovation—The General Electric Experience
July 16, 2009
Richard Kelly, global marketing research leader at GE Capital, shared GE's systems and processes for applying innovation in everyday thinking to take on some of the company's (and their customers') toughest challenges.
Members Only Content
This content is available to ANA Members only. Please login below or create an account.
You may already be a member. Find out if your company is already an ANA member.