2023 ANA Masters of Data & Technology Conference: An In-Person and Virtual Experience | Events & Webinars | ANA

About  |  Speakers  |  Agenda  |  Sponsors

Thank You

Thank you to our speakers, sponsors, hosts, and everyone who attended the 2023 ANA Masters of Data & Technology Conference!!

Videos and Presentations

All available conference presentations and videos can be viewed and accessed through the Agenda.

Save the Date

For the 2023 ANA Data, Analytics, & Measurement Conference, presented by Google, August 21 – 23 in Chicago!

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Stay informed on the latest news and trends in B2B, B2C, social impact, and the wider marketing industry with ANA magazine.

About the Conference

April 12–14, 2023 | Orlando, Fla. and Virtual

When it comes to managing marketing data and technology, today's marketers face challenges from every side: building a data-centric organization, acquiring the right talent, navigating privacy regulations, and ensuring data sets are effective and secure. It's not an easy task.

The 2023 ANA Masters of Data & Technology Conference was designed to help marketers tackle these and other critical issues. At this three-day event, attendees heard case studies and firsthand experiences from senior level marketers and industry experts on how they took on data and technology challenges and drove growth for their brands, and got practical solutions to the top 10 topics that keep marketers up at night.


Relive the conversation at #ANADataMasters

The 2023 ANA Masters of Data & Technology Conference in Two Minutes

Relive the best of this year's conference in this brief overview.

Highlighted speakers include:

  • Josh Blacksmith, Senior Director, Global Consumer Relationships and Engagement, Kimberly-Clark
  • Ajay Kapoor, Global Director, Performance Driven Marketing, General Motors
  • Tiffany Perkins-Munn, Ph.D., Managing Director, Head of Marketing Data & Analytics, JPMorgan Chase & Co.
  • Raja Rajamannar, Chief Marketing & Communications Officer, Mastercard

Hosts and Speakers

Besa H. Bauta, Ph.D., MPH, MSW

Chief Data and Analytics Officer

State of Texas, Department of Family and Protective Services

Bruce Biegel

Senior Managing Partner

The Winterberry Group

Josh Blacksmith

Senior Director, Global Consumer Relationships and Engagement


Scott Brinker

VP Platform Ecosystem


Greg Carr

Head of Innovation

PepsiCo Data & Analytics

Fred Chasse

General Manager, Americas

Analytic Partners

Vincent Chisari

Senior Director

Deloitte Consulting

Michael Donnelly

Executive Vice President - AI, MarTech, and Marketing Futures


Daniel Eisenhut

Group Vice President, Technology Strategy

Zeta Global

Macario Gallegos


Seminole Hard Rock Support Services

Kelsey Herrold

Sr. Manager, Digital Media Analytics & Optimization


Ajay Kapoor

Global Director - Performance Driven Marketing

General Motors

Chris Karpenko

Sr. Director Customer Marketing

United States Postal Service

Matt Kilmartin

CEO, CO-Founder


James (Jim) Lawson

CEO & Board Member


Kelly Leger

Managing Director

Deloitte Consulting

Bob Liodice

Chief Executive Officer


Jennifer Mathissen

Chief Marketing Officer


Ericka Podesta McCoy

Chief Marketing Officer


Dana McGraw

SVP Audience Modeling & Data Science

Disney Advertising

Andrew Noel

Managing Director


Veronica Parker-Hahn

Director, Global & EMEA Creative Councils


Tiffany Perkins-Munn, Ph.D.

Managing Director, Head of Marketing Data & Analytics

JPMorgan Chase & Co.

Mark Proulx

Head of Media Responsibility

Johnson & Johnson Consumer Health

Raja Rajamannar

Chief Marketing & Communications Officer


Mark Risis

VP Strategy and Ecosystem

PepsiCo Data & Analytics

Paul Roetzer

Founder & CEO

Marketing AI Institute

Dr. Devyani Sadh


Data Square

Kelly Jo Sands

SVP Digital and Marketing


Zena Srivatsa Arnold

Former SVP, Carbonated Soft Drinks

PepsiCo - Member ANA CMO GGC

Michael Stallone

Group Marketing Manager

Turbo Tax Integrated Media and Enablement

Hema Sundaram

Director, Data Strategy & Management

Portland General Electric

Cary Tilds

Chief Strategy and Advocacy Officer


Bill Tucker

Group Executive Vice President


Marc Vermut

VP, The Knowledge Lab


Stuart Watson

SVP of Emerging Media and Technology

Camelot Strategic Marketing and Media

Dean Westervelt

VP, Analytics Industry Strategist - Insurance & Healthcare


Beth Woodruff

Senior Director, Brand Strategy, Integrations, Gaming and Innovation


“We, as an industry, need to be driving growth by focusing in on data-driven marketing. Data, analytics, technology, and measurement are the cornerstones for unlocking growth.”

- Bob Liodice, ANA CEO

Conference Sponsors

General Sponsors

About  |  Speakers  |  Agenda  |  Sponsors