Think Global/Act Local: Latest Privacy and Marketing Updates from Across the Pond | Event Recaps | All MKC Content | ANA

Think Global/Act Local: Latest Privacy and Marketing Updates from Across the Pond

In this session, Reed Smith partners Gerry Stegmaier and Elle Todd presented about key recent developments impacting marketers in the EU and U.K. including the invalidation of IAB Europe's Transparency and Consent Framework (TCF) under GDPR and the implications for European digital marketing both short- and long-term.