DPAA: Nielsen Catalina Solutions on Digital Place-based Advertising Research
December 3, 2012
Leslie Wood, CRO, Nielsen Catalina Solutions, presented research at the DPAA 2012 Digital Media Summit on the true value proposition of digital place-based advertising in terms of reach, frequency and recency.
Members Only Content
This content is available to ANA Members only. Please login below or create an account.
You may already be a member. Find out if your company is already an ANA member.








