The ABCs of ‘Social Selling:’ Always be Connecting and Curating Quality Content | Conference Session Videos | Event Video | All MKC Content | ANA

The ABCs of ‘Social Selling:’ Always be Connecting and Curating Quality Content

Ninety percent of paths to purchase begin online, and by the time a consumer interacts with a brand’s sales force, 60 percent of the buying process has already happened. Learn more in this video.