Shell Partners with <em>Fortnite</em> Creators to Bridge the Digital and Real Worlds | REGGIE Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

Shell Partners with Fortnite Creators to Bridge the Digital and Real Worlds

To showcase its new premium fuel brand, Shell partnered with a group of Fortnite creators to develop game maps that would demonstrate both the beauty of the world and the power of the new fuel to take drivers where they wanted.