Beyond the Music License

March 28, 2017

Executive Summary

Advertisers often use music to connect with consumers. This panel will discuss ways marketers can work with music labels to further enhance their brand-building campaigns and various legal minefields and negotiating points involved in a broader music deal.

Susan Arnold
Vice President, Strategic Marketing & Commercial Music Group
Sony/ATV Music Publishing

Amanda Conti-Duhaime
Lead Counsel, Advertising, Marketing, and Promotion
Fiat Chrysler Automobiles

Gina Reif Ilardi
Jenner & Block LLP

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