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Infographics: 2014 Social Media Engagement Survey

April 24, 2014

Executive Summary

These infographics are from the 2014 Social Media Engagement Survey that was conducted online during January and February, 2014. The purpose of this survey was to understand customer engagement via social media from both the marketers’ and consumers’ perspectives.

Presence Infographic

Fun & Games Infographic

Buy Now Infographic

Consumers Infographic

Checking Infographic

(The PDF of these infographics can be found in our "Also See" section in the upper right hand corner.)


“Infographics: 2014 Social Media Engagement Survey.” ANA, 2014.

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