Hidden Costs: Three Critical Business Ramifications of Digital Ad Fraud
There are serious financial, brand reputation and legal ramifications associated with fraudulent digital video campaigns. This report from VAB seeks to explore these 'hidden cost' issues through tangible examples, while providing guidance on how to avoid the corporate risk involved in the lack of transparency that often leads to fraudulent ad activity.
Click the DOWNLOAD NOW button for the full report.
Source
"Hidden Costs: Three Critical Business Ramifications Of Digital Ad Fraud." VAB, 2024.
You must be logged in to submit a comment.