February 20, 2013
Kira Wampler, vice president, marketing at Lytro, discussed how Lytro has crafted a compelling story about their new consumer light field camera through the use of social media and word of mouth.
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May 14, 2013
Cotton Incorporated: Leveraging Bloggers and Crowdsourcing to Build Brand Experience
May 6, 2013
Precision Marketing + Big Data = Lower Costs, Higher ROI
Apr 29, 2013
A Movement, Not a Message: Creating Real Momentum in Positioning Your Brand
Apr 24, 2013
Legal Update: Developments from Europe
Apr 24, 2013
The Clearance Process for Commercials
Apr 24, 2013
Washington Update
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