October 12, 2012
Alison E. Lewis, Senior Vice President of Marketing, North America, The Coca-Cola Company, discussed how it rebuilt brand love, recruited a new generation of consumers, and improved the company’s reputation.
View highlight video below.
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Mar 20, 2013
Intellectual Property Rights in the Digital Age
Mar 20, 2013
Keynote Address: FTC Commissioner Julie Brill
Mar 20, 2013
Luncheon Keynote with Fadi Chehadé
Mar 20, 2013
The Wide World of Sports Sponsorship and Brand Promotion
Mar 19, 2013
Buying the Bridge: Beating Patent Trolls at Their Own Game
Mar 19, 2013
SAG-AFTRA: One Union, One Industry
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