What Are the Key Ingredients for Storytelling That Move the Needle
Executive Summary
Solitaire Townsend, author of The Solutionists: How Business Can Fix the Future, explains why having a good product or service is simply not enough for brands in today's market. Instead, she says brands must also be expert storytellers and provides some tips for how to achieve that.
For the full podcast discussion, click here.
Source
"The Time is Now For Solutionists." Beyond Profit Podcast, 11/7/23.
You must be logged in to submit a comment.