“It’s Like DRTV With Triple the Return!”: Why the Time for Connected TV Testing Is Now | Webinar Rewinds | Event Video | All MKC Content | ANA

“It’s Like DRTV With Triple the Return!”: Why the Time for Connected TV Testing Is Now

Connected TV may seem like the wild, wild west for nonprofits, but the streaming renaissance is real and it’s here. CTV is not only effective at reaching donors where they are, but it’s also cost effective.