Right-Sizing MarTech and Data Investment for Maximum ROI | Webinar Rewinds | Event Video | All MKC Content | ANA

Right-Sizing MarTech and Data Investment for Maximum ROI

For many years, investment in Measurement and Attribution tech and data represented a relatively small percentage of media budgets — but this is no longer always the case. In this webinar, learn about strategic approaches to value creation and optimization that work across a variety of practices.