The Coolest & Most Unique Award-Winning Smarties Campaigns | Industry Insights | All MKC Content | ANA

The Coolest & Most Unique Award-Winning Smarties Campaigns

And they're inclusive

Sometimes, you see a commercial or video clip that warms your heart, makes you laugh, brings tears to your eyes, and/or may feel like a punch to the gut. Sometimes, all these things happen at the same time. Portraying real people and their stories, or highlighting an underrepresented perspective or issue, can change people’s lives.