New Universal Frameworks for B2B and B2C Brands | CMO Content | All MKC Content | ANA

New Universal Frameworks for B2B and B2C Brands

What brand metrics correlate most strongly to growth in your organization? What brand drivers matter most to your CEO/CFO? We’ll share the list of brand growth KPIs formed by the Global CMO Growth Council community, across multiple industries, company sizes, and regions.