Ocean Spray Makes a Splash Leveraging InMarket’s Moments | Smarties Awards | Other Awards Programs | Case Studies | All MKC Content | ANA

Ocean Spray Makes a Splash Leveraging InMarket’s Moments

Ocean Spray created a campaign that brought snackers back into convenience stores, amid the pandemic, by using targeted mobile advertising providing consumers with information about its product’s precise location in a shopper’s local convenience store.