When Commerce Meets Charity: Developments in Cause Marketing
Executive Summary
Learn the latest developments affecting cause marketing, including charitable sweepstakes and the impact of California's new online charitable fundraising platform law on CCV and donation-at-checkout programs. Plus, get practical compliance guidance for promoting how your brand strives to support social, environmental, and charitable issues.
Speakers:
Edward Chansky
Shareholder
Greenberg Traurig, LLP
Yoshi Inoue
Deputy General Counsel, GoFundMe, Inc., and Executive Director
GoFundMe.org
CLE Materials
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