Looking Back at 2022: Trends, News, and Future Thinking — And How They Will Impact 2023 | Knowledge Partners | All MKC Content | ANA

Looking Back at 2022: Trends, News, and Future Thinking — And How They Will Impact 2023

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It's now time to review the many profound changes that affected advertising, how we produce it and how it's impacting the way brands and agencies come together and collaborate to create outstanding work. Our regular industry updates are meant to summarize, synthesize, organize vast amounts of information. Each news story is a small piece of a giant puzzle that only makes sense when we step away from it long enough to make sense of it. This is the time of the year again when we look holistically at what happened across all facets of our industry and anticipate what this all means for this coming year. So, get a cup of coffee or a glass of (French) wine and find a comfortable place to read. This is a summary of all the industry updates of 2022.

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Source

"Looking Back at 2022: Trends, News, and Future Thinking — And How They Will Impact 2023." Agency Mania, 2023.

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