Mastering Agency Relationships

January 24, 2020

Agency Mania Solutions offered a list of the core responsibilities that marketers must assume when working with agencies. These responsibilities include:

  • Agency selection
  • Scope management
  • Agency briefing
  • Creative feedback
  • Client/agency performance evaluations

To read the full article and learn how Agency Mania Solutions defines each responsibility, readers can click the "Download Now" button.

Source

"Mastering Agency Relationships." Bruno Gralpois, Founder of Agency Mania Solutions, January 2020.

You must be logged in to submit a comment.