Reimagining AI & Economics with Twain Liu | Marketing Futures Podcast | Podcasts | All MKC Content | ANA

Reimagining AI & Economics with Twain Liu

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What if I told you that every computer system on the planet had roots that stretched all the way back to 350 BC? Aristotle, a Greek philosopher who laid the foundation for much of modern Western thought, developed the concept of binary logic — that everything is either A or not-A, or to put it in more familiar terms, 1s and 0s. And while this system has served us well through the late 20th and early 21st centuries, the development of AI and Machine Learning has exposed a dangerous flaw in binary logic — collecting data in this black and white, yes or no fashion has perpetuated bias in AI systems.

Our guest today is Twain Liu, an inventor, engineer, and the former UBS board observer for more than 20 major tech investments. Twain discussed why binary logic is insufficient when trying to replicate the human thought process in machines and explained how da Vinci's Vitruvian Man and R2D2 from Star Wars, both played a pivotal role in her journey to developing a more human AI.

The Marketing Futures Podcast airs Tuesdays at 3PM EST. For more information about the ANA Podcast Network, visit www.ana.net/podcasts.

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