Becoming a B2B Segment-of-One Marketer: Bill Borrelle — Pitney Bowes | Soundbites | Video Shorts | All MKC Content | ANA

Becoming a B2B Segment-of-One Marketer: Bill Borrelle — Pitney Bowes

Bill Borrelle, CMO of Pitney Bowes, shares his thoughts on how to reconcile the analytical side of marketing with innovation.