Nonprofit Organizations Committee Thought Leadership

SparkPost discussed the importance of accessibility and inclusivity for nonprofits and corporations in respect to digital communications.

No Kid Hungry and Kellogg’s described some of the ways that they have worked together to their mutual advantage.

Geof Rochester, founder of GRC Advising, outlined factors that have caused consumers to turn away from government and toward big businesses to lead positive change. He also provided tips for how nonprofits can best approach forging a partnership with these corporations to maximize the impact of their altruistic and charitable efforts.

Hayley Berlent of The Additive Agency shared four key market shifts that nonprofit brand builders must be aware of to have success within a more competitive space. Berlent also shared action steps nonprofit marketers should take as a result of these shifts.

World Vision Organization’s Chosen campaign garnered seven million views. For over 70 years, World Vision has been telling stories on behalf of children living in poverty. But what if a fundamental change to its core product could empower children with more choices and amplify their own voices?