g REGGIE Awards | ANA Marketing Knowledge Center | ANA

REGGIE Awards

  • Why Cheetos Partnered with Musician Bad Bunny

     REGGIE Awards   May 21, 2021  

    To recognize Latinos who are rewriting the rules, Cheetos partnered Chester Cheetah with today’s hottest Latin music artist, Bad Bunny.

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  • Your Neighborhood Bud Light Vendor

     REGGIE Awards   May 21, 2021  

    “Your Neighborhood Bud Light Vendor” was a 360-degree campaign that put the beer vendor in fans’ neighborhoods to inspire them to order beer through Bud Light’s website. The campaign supercharged online alcohol shopping and deliveries, increased the volume of e-commerce sales, and drove retailer click-outs and website traffic.

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