Playbooks & Tools
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Shopper Marketing Signage Best Practices Checklist
Tools January 18, 2024Use our checklist to ensure you are leveraging best practices for your digital and/or traditional signs.
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Shopper Marketing Strategy Workbook
Tools January 18, 2024Use this template to outline, summarize, communicate and track your overall shopper marketing plan.
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Shopper Marketing System RFP
Tools January 18, 2024Use this tool to help you design a Request for Proposal (RFP) for a shopper marketing platform.
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Shopper Marketing Vendor Selection Tool
Tools January 18, 2024We created the Shopper Marketing Vendor Selection Tool to help you compare and evaluate potential shopper marketing solutions.
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Shopper Marketing Vendors Matrix
Tools January 18, 2024Use this matrix to obtain information about key vendors in the Shopper Marketing technology space.
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Terms of Use Template
Tools January 18, 2024A policy template to draft the terms & conditions that govern your corporate website.
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Video Marketing Strategy Scorecard
Tools January 18, 2024Outline your video marketing strategy for the upcoming year with this easy-to-use Microsoft Excel scorecard.
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Video Marketing Vendor Evaluation
Tools January 18, 2024Use this evaluation to compare potential solutions for managing, monitoring and optimizing your Video Marketing program.
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Web Infrastructure Checklist
Tools January 18, 2024We created the Web Content Audit Tool to help you audit your content strategy and determine what needs to be created, modified, or updated.
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Website Design RFP Template
Tools January 18, 2024A template to create an request for proposal (RFP) for website design services.
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Website Governance Template
Tools January 18, 2024Use this template to create a website governance document that will help you govern your corporate website.
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Bid or No Bid Assessment
Tools January 15, 2024A tool for determining if you should bid on a business opportunity.
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Brand Perception Survey
Tools January 15, 2024A survey to quickly understand how your brand is viewed in the market.
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Break Even Analysis
Tools January 15, 2024A calculator to input cost & sales variables and determines break even point and profitability.
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Change Management Plan Template
Tools January 15, 2024Use this template to determine readiness for the proposed changes, and to build a project plan for delivery.
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Change Management Readiness Assessment
Tools January 15, 2024Use this tool to help you measure your readiness for a major organizational change.
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Change Management Strategy Scorecard
Tools January 15, 2024A template for documenting a one-page change management strategy plan.
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Community Manager Job Description
Tools January 15, 2024A template to quickly document the role and responsibilities for this position.
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Competitive Products Sales Reference
Tools January 15, 2024A matrix that compares competing products by evaluating features and identifying differentiators.
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Creative Director Job Description
Tools January 15, 2024A template to quickly document the role and responsibilities for this position.
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