How “Ice Cream Everydae” Got Midwestern Families to Be More Indulgent | REGGIE Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

How “Ice Cream Everydae” Got Midwestern Families to Be More Indulgent

Unilever created a series of original ice cream recipes for each of its ice cream brands, inspiring families to make the frozen treat a more regular part of their family-time rituals.