When Shopping, Social Media Content, and AI Collide: Spotlight on Ecommerce and Platform Litigation Trends
Executive Summary
More and more, social media platforms are becoming destinations to shop, while ecommerce platforms are integrating games, entertainment, and other forms of creative content into shopping experiences. From capitalizing on user-generated, viral trends in marketing to Communications Decency Act (including proposed Section 230 amendments) and Digital Millennium Copyright Act safe harbor defenses, platforms and brands face unique challenges. And AI is a major disruptor, presenting new risks and opportunities. This panel will explore litigation trends for platforms in this rapidly-changing space.
Speakers:
Anna Naydonov
Partner
White & Case LLP
Brandee Winikoff
Assistant General Counsel
Unilever