ANA Agency Compensation Task Force Webinar Series Recap | Industry Insights | All MKC Content | ANA

ANA Agency Compensation Task Force Webinar Series Recap

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The current model of compensating agencies based on hours/inputs isn't working anymore for many marketers and agencies. The objective of the ANA Agency Compensation Task Force is to explore new methods and practices for agency compensation that are mutually beneficial for both. To kick off this task force eleven subject matter experts shared their perspectives.

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"ANA Agency Compensation Task Force Webinar Series Recap." ANA, 2018.

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